... Hello everyone! Almost a year ago, I made an online wiki where a wide range of topics in different states ...

... personal brand that is already established (and the topics you are talking about) are related to the product and the industry you operate in. If you are a marketer, build a tool for marketing because nobody knows about the topic/the

... other reputable sources will talk about them. The link is just the evidence. The citation context idea is where this should go. Not "here is a site that will link to you." But "here is a writer covering a topic where your expertise fills a gap. Here is why their audience would care. Here is the specific data point or example you can offer." That changes the conversation. From "can I get a link" to "can I help someone write ... ... have. The hard part is that intent is harder to track than backlinks. You cannot put a number on "they came looking for us." But you know it when you see it. The demo requests are higher quality. The sales

... already won this fight in their terms of service - "you're responsible for outputs" is in every API contract. Klarna's lawyers can complain, but they signed it. Same way SaaS vendors aren't liable when their customers misuse Salesforce. The real shift coming: insurance. Right now there's no "AI errors and omissions" policy for most use cases. Once that market matures, liability gets priced and distributed like any other operational risk. Until then, the deploying company eats ... ... becoming rare skills is such a good point. Everyone's distracted, so being able to actually concentrate might be the real differentiator. Comment from siqi huang(@siqi_huang1): Actually,as a college student,I feel perfectly conflicted about this topic

... from Nika(@busmark_w_nika): @elisa_murph  Perfection ki*ls the success. Because we never actually start. Comment from Nika(@busmark_w_nika): @johnoed  I am happy that you mentioned this case of educating people about the topic. I know about that one thing, but still forgetting :) Thank you for the reminder. Comment from Nika(@busmark_w_nika): @diego_2r87  yeah, "good product" attracts attention is a myth. You need to show. Comment from Nika(@busmark ... ... step actions: for example, purchasing equipment, learning, hiring people, registration, accounting, entering the market, finding customers, and so on. For some reasons, I am not attracted to ideas that already exist on every corner: things like fitness, yoga, online sales

... have to wake up and continue anyway Comment from Evan Sterling(@evan_sterling): Being a founder sounds freeing until things go wrong then it can feel heavier than any job. Comment from Amine EL KABIRI(@amine_el_kabiri): Cool topic :) In my case, here is my experience: Employee from age 24 to 30 (Worked with some great people) Founder from age 30 to 32 (Few successes and failure lessons) Employee from age 32 to 46 (More field, less theory ... ... founder, you get ownership. For me, founder mindset feels the most exciting because you re building something bigger than client work or a paycheck. But honestly, freelancing is one of the best stepping stones because it teaches sales

... this page add something the top 10 results don't have? I also started tracking related entities using keyword intelligence platform . If you write about "CRM," you should also mention "contact management," "sales pipeline," "lead tracking," "automation." Those semantic signals tell Google you actually understand the topic

... planet and not strive to bankrupt ourselves for a spotted fish or an amoeba that may disappear from our lake. -What kind of jokes does he tell? There are so many other questions to ask that touch this topic, but I think you get the point. Comment from Qasim Khan(@qasimkhan): @blakeatvassant  100% ego makes people protect old decisions instead of protecting the actual mission. i think the strongest founders can detach their identity from being right and focus ... ... Stokes(@james_stokes1): Resilience that most people will never be tested on. Not the motivational poster kind. The real kind, where everything has fallen apart, and you build anyway. I spent 30 years as a functioning addict holding down sales

... clients. And my question is, how many people are actually following those steps, before pushing their products in platforms like this? ;) They don't teach us such things at technical universities ;) And we are still far way from the sales and marketing strategies. Even though the clients should be known, selling the products is mostly difficult for makers, like me ;) Comment from Maliik(@maliikb): For me the signal was: are people already doing this manually, inefficiently? I'm building Nibble ... ... from Nika(@busmark_w_nika): @samir_asadov  at each time, the product is needed differently, so this can be kinda risky, timing plays a role too. Comment from Nika(@busmark_w_nika): @maliikb  food is an extensive topic

... machine. Money and freedom are nice too :) Comment from Nika(@busmark_w_nika): @maria_anosova  To what extent did you manage to fulfill this original dream? Comment from Ruxandra Mazilu(@ruxandra_mazilu): Loooove this topic! In my case, I grew up with my parents encouraging me to try things (sports, drama club, debates, volunteering etc), and I think they were just laying the foundation of my multi-passionate way of being. During university, I naturally went towards exploring marketing ... ... lacked a human connection. That s actually what led me to build RoastMyLanding . I became obsessed with "Trust Leaks" the tiny gaps where founders (like us) accidentally hide their humanity behind corporate jargon and lose their freedom because the sales

... person asks 47 times, that's noise. What's the quietest signal that saved you? Comment from Tony Spiro(@tonyspiro): The pattern is painfully common: enterprise features get built, but enterprise buyers never show up because the sales motion wasn't designed for them. The product is almost never the reason; it's procurement cycles, internal champions, and legal that kill it. The fastest fix is usually going back to a segment that can say yes in a week ... ... News. I will try to do it free, I will then invest some money in ads. I will try vloggers and directly contacting people that might be interested. I really don't know. Any suggestion and help on the topic

... topic. I already assume every business call is being recorded (I use AI assistants a lot myself). My assistant always announces it upfront in the chat. Beyond that, we solve most of it with NDAs, and they explicitly cover call recordings. If something sensitive comes up, I have cases when we paused the recording. Comment from Umair(@umairnadeem): hot take but the consent debate is kinda missing the point. the real problem isnt recording, its that most people on sales

... Prompt, reflecting the research depth behind each question If a high-fanout topic rarely cites brand content, it indicates the topic

... have. Builders do. The distribution is secondary. The signal is the point. Comment from Nicola Alessi(@nicola_alessi): Launching tomorrow so can't speak to results yet, but I can share the thinking. My realistic expectations: zero direct sales from PH. The product is a dev tool (context engine for AI coding agents), my audience lives on Reddit, GitHub, and Discord, not Product Hunt. So why launch here? Permanent backlink and listing. PH pages rank well on Google. Six months ... ... only because of products, but also about people here. But have to say that to be ranked among those 10 products would really help the visibility. Comment from Tudor Moldovanu(@tudor_moldovanu): Thanks for starting this topic

... Competitor credited for your work 44,000 Total estimated losses across 50 founders: 1,204,000 Average per founder: 28,000 Per error average: 18,500 These are not hypotheticals. These are founders calculating actual lost deals, longer sales cycles, and confused prospects. The Stories (Anonymized) Founder #12 (B2B SaaS, 4M ARR) "ChatGPT said our SOC2 compliance was 'in progress.' We've had it for 14 months. We lost at least two enterprise deals to this. One prospect literally told ... ... RCGE v2.2 (launching next week on Product Hunt) proofreads your content against your Brand Book before it goes live catching inconsistencies before they become AI errors. ROSE v1.0 (late April) scans your entire site, finds every page where key topics

... swati paliwal(@swati_paliwal): Love this. Freemium is tricky but gold for growth if you play it smart. Instead of nuking free or ads (which can tank UX), I'd focus on behavior-triggered nudges that feel helpful, not salesy. Also, in-app success stories . Show anonymized "Free user Pro: 3x'd output" badges right at friction points. That's maybe not much, but I'm so intrigued to see the other comments, lol. Comment from Ruxandra Mazilu(@ruxandra_mazilu ... ... Comment from David Sherer(@david_sherer): @busmark_w_nika  That is the truth it is the one who get things free or very cheap that complain the most Comment from David Sherer(@david_sherer): Very interesting topic

... shifts. But it takes time. 4. Document everything When you find an error, document it. Screenshots, dates, platforms. If correction mechanisms ever emerge, you'll have proof. 5. Tell your customers If you discover AI misinformation, proactively tell your sales team. Arm them with the truth before prospects discover the error. Case Study: How One Company Fixed It The company: B2B SaaS, 5M ARR, growing fast The problem: ChatGPT consistently said they lacked SOC2 compliance (they ... ... SaaS product deep dives) will live in a more structured, searchable format. Since you've been so engaged with the threads, I'd genuinely value your take. Given the depth of the conversations we've had, what specific topics

... Sayta(@shaunak_sayta): Never do that. Elizabeth Holmes (Theranos) is behind bars for that. If you don't get investors unless you lie, you shouldn't raise money. Comment from Jake Friedberg(@jake_friedberg): This is a great thread topic, and I think a lot of people tend to give half-truths when talking about success. Over the past year, I ve come across a few tactics that surprised me: Using a small group of early, friendly users as testimonials ... ... arpansac  yes, probably they are lying too. Funny how we can distort the reality :) Comment from Nika(@busmark_w_nika): @agraciag  I got your point  you would rather be honest. But you know what marketing and sales

... work as a hybrid model: a monthly base fee + a small percentage of revenue uplift when results improve. I personally know a few marketers (my friends) who run on this structure. It s actually closer to a classic sales model = base + commission, which makes sense if marketing is directly tied to revenue. It doesn t work everywhere, though. You need decent tracking and enough margin to share upside. The real problem with fixed pricing is finding that balance where ... ... rate we undervalue ourselves because we re scared to test a higher one. Worst case? You get ghosted. Best case? You realize you ve been undercharging this whole time. Comment from Tereza Hurtov (@tereza_hurtova): @busmark_w_nika Great topic

... Zooming out, I ve been thinking about something bigger. It feels like product videos are moving beyond nice-to-have tutorials and becoming embedded across the entire growth motion. Not just: How-to videos But: Onboarding flows Feature announcements Sales enablement Reducing support tickets Customer education Even async internal updates In some teams, video is starting to feel like infrastructure something you build into the product and growth engine from day one. In others, it still feels reactive. Can someone ... ... Admittedly this is a huge weak spot for me. Do you have any favourite platforms for building on-boarding flows etc? Great insight Comment from Valeriia Kuna(@valeriia_kuna): Funny you mention this we were just discussing this exact topic

... your struggle, they check your profile. Your profile does the selling. The post doesn't have to. Comment from Emily Schubert(@emily_schubert): I guess this is the relatable hook problem. Sometimes people stop scrolling because of random, personal topics. I mean, I find it super interesting to know what others pay for rent instantly comparing it to my own and realizing (again) how expensive Berlin has become. That s also why content works so well when our brain already ... ... probably works best when you combine both - using the newest tech, but still showing real faces. Comment from Joe(@rolodexter): It s almost like people log onto X for conversation, not to be force-fed yet another SaaS sales

... areas you asked about: Authentication  - we use WorkOS (their AuthKit) rather than building our own. Billing  - Paddle, through Laravel Cashier. The main reason is that Paddle acts as merchant of record, so it handles VAT and sales tax across countries - which matters a great deal when you are a very small team selling globally and cannot run a tax department. For transactional email we use Brevo. For observability - Laravel Nightwatch alongside self-hosted Umami for analytics, with instant ... ... took me 15 minutes). It's almost like how, once someone starts using an iPhone, they don't want to switch back to Android. My main headache with auth/permissions was trusting Lovable to do it well. Those topics

... closing, and post-sale support Closed enterprise clients in telecom, media, retail, and insurance , including Tier-1 organizations Hands-on experience selling AI call QA, analytics, dubbing, and subtitling platforms Strong outbound and tooling experience: LinkedIn Sales

... Sousa(@tuliosousapro): I do like to follow https://x.com/gregisenberg?s=20 because he's always sharing startup ideas and related content. I do like his profile. Comment from Tetiana(@tetianai): Such a great topic! I want to share a marketer and the author of Obviously Awesome and Sales

... with AI, the greatest technology the world has ever seen, I predict the return of three pricing structures which are just so, inherently, human. And that, kinda, makes sense I've written a more in-depth Substack on the topic that I'll link to at the bottom, but here's the TL;DR to avoid you needing to switch platforms. A short summary of the thinking AI models are converging faster than we expected. For most users ... ... really difficult model for startups to build upon as doesn't let you build a predictable business. I think it's much easier for well-used tools to back into or at least well-funded startups. Salesforce