Your Turn
What to do When It's Your Turn, new book by Seth Godin
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Erik Torenberg

Seth Godin's "It's Your Turn" - We don't need to wait to be picked or approved

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Julian Lloyd
Seth! I want to write more about design, web development and navigating the creative process. Even though I have over 15 years of experience, I always feel my message is too obvious to be valuable. But when I talk to people, I’m reminded of how many things I see without having to look anymore. Do you have any advice for learning to see and share things I’ve learned that have become obvious? Can you recommend anything else that may help me develop a voice within my industry?
Seth Godin
Maker
@julianlloyd I write about obvious things every day. Good thing that's okay. The real challenging part is putting it forth, standing behind it, listening to the resonance and doing it better next time. You can't do that if you wait.
Andreas Klinger
This is awesome… Thanks so much @eriktorenberg for making this happen - @thisissethsblog thanks so much for taking time. As involved in the tech/product of product hunt i need to use this chance to pick your brain: Q: If you had one bit of advice for product hunt what would it be? Appreciate any product/marketing/tech/community/communication suggestion/rant/idea that you can come up w/ :)
Seth Godin
Maker
@andreasklinger And we'll end on this, thanks Andreas. Advice piece 1: don't ask drive by folks like me for advice. Advice piece 2: Earn a genuine permission asset, or build a place where the tribe chooses to connect. Those are the only two things that persist over time online. Thanks for having me. Thanks for all the fish. Always bring a towel.
Andreas Klinger
@thisissethsblog thanks a ton ♥️
Nick Stevens
Hi Seth - thanks for making time to do this. I was wondering which book (that you didn't author) you most enjoy/recommend?
Seth Godin
Maker
@clogish People are often surprised and delighted and moved by: http://smile.amazon.com/Art-Poss...
Nick Stevens
@thisissethsblog Thanks - I hope I will be too!
Jourdan Bul-lalayao
Hey Seth! I hear about you a lot from countless people, but as a bookworm I admittedly have never bought a book of yours yet. However, I do intend to read into what books you've written very soon. I was wondering what one book of yours (whether it be this one, Linchpin, or something else) you would recommend for a first-time reader, especially if the reader is focused on personal growth and becoming the best version of him/herself?
Seth Godin
Maker
@jourdanb21 Thanks Jourdan. A little like asking someone who his favorite daughter or son is, but I think people have responded the most enthusiastically to Your Turn, The Dip, Linchpin and Purple Cow. They can be found here: http://sethgodin.com/sg/books.asp
Jourdan Bul-lalayao
@thisissethsblog Thank you Seth!
Adam Evers
Hey @thisissethsblog - I've been curious for a while now ... I built "sethgodinhireme.com" back in the day for the internship you posted. Did you ever see it?
Seth Godin
Maker
@adamevers If you sent me a link, then yes, I did. I'm sorry, Adam, for not getting back to you personally. The asymmetry of the web makes me feel like a jerk all the time.
Adam Evers
@thisissethsblog thanks Seth. I really appreciate your dedication to being personal. I means a great deal. And you're not a jerk.
Brent Summers
Hi Seth, thanks for doing this! Two questions, one serious and one fun :) 1. What inspired you to choose horizontal distribution for this new book? 2. What's your favorite summer activity?
Seth Godin
Maker
@brentsum Hi Brent... Horizontal distribution is what drives the web, it's how you found out about Product Hunt and Facebook and Twitter and 1000 other things you do every day. I love bookstores, but unfortunately, humans don't, or at least they don't vote with their dollars like they used to. I think books are a powerful force for change, and a book has a lot more power when it comes from a friend, not from an airport bookstore. As for summer activity: Style canoeing in Algonquin Park. Hands down.
David Turner
How do you know if and when it's your turn? How do you contrast the argument of your book with that of the 8th Habit: find Your voice and help others find their voice, and/or Edgar Scheins ideas about Humble Inquiry? or even the first of the Seven Habits of Highly Effective People: Seek first to understand then to be understood?
Seth Godin
Maker
@dturneresq Doesn't one need to take a turn in order to listen, to focus on other people, to contribute to the community? Every book has to have a title, but the message of the book goes beyond two words. I'm pushing people to speak up when they see injustice, to sing when they have a song to contribute, to feel the tension of doing work that might not work. And I think it's always your turn to do that.
David Turner
@thisissethsblog I get that completely, but it seems to me at least that if as I believe was correctly identified in The ClueTrain Manifesto there are times to speak and times to listen. And sometimes it can be hard to tell the difference. I am just getting started as a Mentor in an Accelerator, and I come across this all the time, a kind of tension between speaking the unvarnished truth and being ... nice.
David Turner
@dturneresq @thisissethsblogI want people to like me!
Seth Godin
Maker
@dturneresq Like you for... always smiling and saying yes? They might like that in the short run, but they won't even remember you in a year. I think it's better to be liked for caring enough to create tension that causes change that causes people to get closer to their dreams, no?
David Turner
@thisissethsblog I know that's true! it's just good to be reminded once in a while!!
Marek Lach
Do you believe that marketers and writers must have at least some talent, or everything that they do can be learned with practice?
Seth Godin
Maker
@mareklachauthor Hi Marek, thanks for starting us off. Semantics matter, especially to writers, and the word 'talent' is a minefield. Talent is an excuse, a reason we give for why we didn't win, or didn't try, or didn't contribute. Talent, it seems, is for other people. I'm not buying it. Maybe for flute or basketball, but for telling stories, seeing other people for who they are, contributing to a community? I hope we all have that, and I'm ready to call it a skill, something we can earn.
Marek Lach
Also, do you think that in what matters in writing more is the presentation (layout, grammar and universal appeal), or the depth of the message (I know it's both, but please pick one). Thank you for the privilege of asking the legend :).
Seth Godin
Maker
@mareklachauthor Marek, two for two: If you go to a job interview at the Vatican wearing cut off jeans, it's unlikely you will be heard or appreciated. Our message wears a costume. It will always be better received if it's dressed appropriately.
Erik Torenberg
Hunter
Seth: What do you want people to say at your funeral? (also just bought the book!)
Seth Godin
Maker
@eriktorenberg Well, the easy answer is: "That was sudden, but he lived a really long, happy life." The more relevant answer is: My teacher learned a lot from him.
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