Outfunnel - Marketing automation that drives revenue

Why would anyone (sane) build yet another marketing automation tool? There are dozens of really good marketing tools, but they are difficult to connect to your sales stack. There are also many monolithic tools that do “everything” but they’re increasingly hard to use, and come with a hefty price tag. As a result, SMBs struggle to get sales and marketing working together. So we built Outfunnel, the marketing tool that drives revenue in at least three ways. First, our secret sauce: ridiculously deep integrations with CRMs (Pipedrive and Copper, Hubspot CRM coming soon). Access all your CRM contacts, tags and custom fields. Sync email and web events back to the sales tool. Second, our email automation features are designed to be used where sales and marketing need to work together. So you can: * Get web and email engagement based lead scoring synced to your CRM * Use contact owner from the CRM as sender of the email * Track replies in addition to opens and clicks * See revenue metrics in addition to usual campaign stats Third, Outfunnel unifies web, email and CRM data to provide useful insights. For example, you can see which traffic sources convert best for your business. Over to you, Producthunt community. Keen to hear your questions, feedback and suggestions!

Awesome piece of software. Heard great things about it from customer #1! (Edit: changed comment to English)

Building a great product is hard however doable with deep work. But what really separates Outfunnel in my opinion is the level of support and engagement you get from the founding team. This is not trivial and the exact reason why these guys (and everyone at Outfunnel) deserves all the credit. Kudos!

Looks like just what the doctor ordered. Hubspot integration is def welcome, my personal wishlist would be a native CDP integration (e.g. hull.io) to avoid data silos.

Outfunnel is super promising. Having worked in Estonia for 8 years I can say @andruspurde is the real deal. A genuine no bs marketer and also hates spam. Here's to him & the team building a tool that'll help marketers with timing and messaging instead of filling our inboxes with irrelevancy.

Echoing what most everyone is saying here. Have been a person user and reseller of Outfunnel for just about a year now. The ?makers are incredibly receptive and run with feedback. Sometimes adding a feature request within a week of asking. The team is great. So happy to build a partnership with them and continue with the product. The reporting it allows for within the CRM is unmatched. Have tried a myriad of other products (more focused toward salespeople), but they try to build their own internal CRM, have tons of duplicate data issues/out-of-sync contacts, and require tons of authentication to get things working properly. Outfunnel allows for a quick set-up and immediately starts pushing over the important data you want (opens/replies/website visits/Lead Score/etc. to the CRM). Have found a long-term partner with Outfunnel. Keep up the awesome work my friends :)

I'm quite impressed with the amount of functionality the Outfunnel team has managed to ship in just a few short years. Excited to see what's yet to come 😉

Finally, some guys that listen to marketers and sales reps. We need easy integrations, a clear understanding and a point system to manage our MQL. Thanks, guys!

Hubspot has been pushing the sales + marketing angle for a while. How does Outfunnel compare to Hubspot Marketing?

Completely agree with everything Outfunnel believes in. Building practical tools for synergy between departments is not easy but a great mission to tackle. Thank you! Looking forward to see breakdowns of conversions per page, I hope it's coming soon :)