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12h ago

Software doesn't need to be revolutionary. It just needs to survive the "Tab Switch" test.

We spent months trying to build groundbreaking, AI-powered workflows that would blow our users' minds. But when we looked at our power users versus our churned users, the difference was tiny and mundane.

Power users had positioned our app right in the middle of their existing morning browser tabs. Churned users treated it like a utility tool something they opened once a week, forgot about and eventually cancelled.

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3mo ago

I posted the same comment in four different threads over a month. The views were 221, 15, 12, and 9.

Same effort every time, same comment, just a different thread each time. The spread came entirely from which thread I picked, not from anything I changed about what I wrote.

That has changed how I think about distribution. It stopped being a channel decision and became a research step before I write anything: how fresh the thread is, how many replies it already has, whether the person asking is actually going to read what comes back.

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9mo ago

How much time do you spend on a product launch, and what items take the longest to prepare?

Today I received a question about proper launch preparation:

Nika, how long should this take us?

And I didn t have a clear answer.

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4mo ago

Who are the most influential people who shaped your entrepreneurial journey?

Not everyone grows up in an entrepreneurial family or in an environment where they can naturally absorb the mindset of people who build businesses and generate wealth.

I grew up in what you'd call a working-class family, and I always knew that following the conventional path wasn't for me. So I had to look for inspiration elsewhere.

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3yr ago

I went from 0 to 13K Followers on Twitter in 10 months. Here's how 👀

1. Growth from 0 to 100 followers I connected with people (in DM) who did the same things as me at that time. As a result, we engaged with each other content. More engagement more impressions more new connections. Also, I added some boosters for a smooth start: active hashtags, tagged tools, and used visual content. If I should start from the beginning once again, I d do the same. 2. Growth from 100 to 1K followers I stayed consistent. Tweeted 1-2 times daily, replied 10-20 times daily, connected with new people, and experimented with new content formats. Yes, it takes time. What helped? Buildinpublic, Growinpublic, and Learninpublic content. You don t need to be a content farm providing educational content 24/7. 3. Growth from 1K to 5K followers I continued being consistent and engaging with followers. The only change - I switched my focus from engaging with big accounts to engaging in my account. 4. Growth from 5K to 13K followers Experiments, experiments, and one more time experiments. At this point, you need to stand out from the accounts in the same niche. The good decision is to add some personal content about your lifestyle, traveling, etc., so that people remember you. Growing your personal brand gives you a lot of opportunities. So, start small, find your audience, experiment, double down on what works, and most importantly - have fun. P.S. I deconstructed my growth from the very beginning in a Notion file. Tips, secrets, and real examples with self-reflection. You can get it for Free https://makerbox.ck.page/twitter...
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4yr ago

How do you manage your twitter to grow your community as a founder?

I try it many times with tools also like tweethunter, but on a daily basis I can't make it happen as a routine. Please give me some advice, I want to share my story as a founder and build a community.
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13h ago

Should AI agents ever be allowed to perform non-reversible customer actions?

We used to think the safest rule for AI permissions was letting agents execute any task that could be easily undone in the database.

But we learned the hard way that database rollbacks don't fix customer relationships like when an agent automatically sends an incorrect status update or marks a feature request as "planned" without human context. Once the customer sees it the damage is already done.

How does your team handle permission boundaries for agents handling live product decisions?

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6yr ago

What is the best strategy to reduce your Startup's operating expenses?

By now, it s becoming clear that the economic disruption caused by COVID-19 is unlikely to vanish anytime soon. What strategies are you using to lower your monthly operation costs, but still getting things done to thrive?
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6yr ago

What music do you listen to while working?

Looking for some new music to listen to while I'm working. Please share what you listen to below.
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3d ago

How did you get your first 10 paying customers: outbound, community, or something else?

I ve spent five years on the sales side of B2B, so I know how outbound works when there s a team, a brand and a budget behind it. What I don t know is how it works when it s just a founder with a half-finished product and no name yet.

The advice I keep running into is do things that don t scale and talk to every user. That s fine, but it doesn t tell me what people actually did on a Tuesday morning.

For those of you who ve landed your first customers:

-Where did the first 3 to 5 come from? A cold email, a DM, a community like this one, someone you already knew?

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