1,900+ signups, 15,800 unique website visits, and own.page’s Product Hunt launch

Hi Product Hunt. I am Elitza and I am the founder of own.page. We launched on Product Hunt 20 days ago, and since then, it has brought us more than 1,900 signups.

I waited a long time before launching own.page here. Not because I didn’t want to, actually, I wanted it a lot. But Product Hunt always felt like one of those big platforms where, if things go well, it can really change the momentum of a product. And because of that, I kept delaying it. For more than 6 months. I was thinking too much. What if the day is too competitive? What if nobody cares? What if we launch and nothing happens?

On X, I often saw people saying Product Hunt is dead. That it doesn’t bring traffic anymore. That launches don’t matter like they used to. But still, I wanted to do it no matter what people are saying. Before this, I had launched own.page on smaller launchpads. And yes, they helped. They brought some users, some traffic, some attention. I’m grateful for that. But honestly… it was nothing like Product Hunt.

So 20 days ago, we finally launched!

I worked with my hunter, Alex, to choose the day. We were deciding between Monday and Tuesday. In the end, we picked Monday because we wanted to avoid going directly against huge launches from companies like Claude or OpenAI. But even with that, the day was still very competitive.

The funny proof is that own.page finished #2 Product of the Day, but still became #3 Product of the Week. That tells you how strong the whole week was.

Still, the launch day alone brought us:

→ 600+ new user registrations
→ 4,400+ unique website visits

And then the 20 days after the launch brought even more:

→ 1,925 total new registrations
→ 15,800 website visits
→ 70,100 unique visits across own.page pages
→ 5 mentions in large newsletters

For some products, maybe these numbers are normal. For me, they felt huge. Because behind every registration, there is a real person, someone who created a page, someone who gave the product a chance, someone who maybe saw own.page for the first time because of that launch.

And here is something unexpected. Product Hunt didn’t just give us one launch day. It gave us momentum. People discovered the product, shared it, mentioned it, visited other own.page pages, and kept coming even after the launch was over.

Now I understand why people still launch here. Product Hunt is not magic for every product. Maybe not every launch will explode.

But if you have something real, something useful, and you prepare well, it can still bring serious results. So if you are a founder and you are delaying your Product Hunt launch because you are not sure if it is worth it…

I would say this:

Launch.

It is still worth it!