Noodle Seed - Connect your business to AI conversations in minutes
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Get discovered where your customers are already searching. Build your branded AI app in minutes. No code needed. Start with ChatGPT, where 800M+ people search every week. Expand to other platforms as they open their app stores.
Capture leads, book appointments, and sell products. Generate FAQs and testimonials with AI. Upload docs to make your app smarter. Sync to HubSpot automatically. Your customers are asking AI for recommendations. Be the answer.
Replies
An Idea for Mother’s Day
Congrats on the launch!
Btw, where does the Noodle Seed name comes from anyway? ;)
Noodle Seed
@miloszdun
When starting the company, I didn't really have a good name in my mind. So I started thinking about the qualities that a name should have instead of the name itself. Then, I gave those qualities to an AI agent to give me suggestions of names with those qualities.
1. It should be extremely easy to spell and easy to remember so that if I tell someone "Noodle Seed," most people will get the spelling right, and it is so weird that they are likely to also remember it.
2. A top level .com domain name being available. I saw all of these startups and companies with .ai and other domain names but for some reason I wanted to keep it classic.
3. Last but not least, I wanted it to be a clean slate in people's minds. So when I tell someone Noodle Seed, they have no idea what it could be. If I name a company Neural Networks, Limited or something, it has a lot of prebuilt connotation of what kinds of things this company can possibly do. And I really wanted it to be a clean slate. It also allows us to really build a brand based on exactly what we do rather than trying to latch on to any existing biases that people have about certain names.
With this criteria, I started to iterate with ChatGPT. The name Noodle Seed came up early, but it didn't strike me at first. However, when I started looking at the list again and again, it grew on me, and I decided it was an interesting name. Time will tell if this was a good way to go :)
@fahd_rafi Congrats on the Product Hunt launch! I liked how you explained feature. If you ever want UX feedback, happy to share.
Noodle Seed
@smart_b_vikky Thanks for the kind words! We're always open to UX feedback — if you have specific thoughts, feel free to share them here in the comments. We actively read and engage with the community. And if there's something more detailed you'd like to discuss, we're open to hopping on a call too. Looking forward to hearing what you think! 🙏
@fahd_rafi Thanks for the openness! 🙌
From a UX perspective, I really like the direction especially the guided setup flow and the “See your app live in ChatGPT” preview. That’s a strong confidence builder.
One small improvement opportunity I noticed:
In the guided setup, first-time users might benefit from light progressive cues (tooltips or step microcopy) explaining what’s required and what they unlock after each step. It could reduce hesitation and speed up completion.
On the landing page, the value proposition is compelling, but simplifying some sections and increasing contrast around the main CTA could improve scanability on mobile, especially in the revenue potential area.
Overall, great work the revenue visualization + preview experience really stand out. Happy to share more detailed UX notes if useful 👍
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@miloszdun thank you for the support!
Noodle Seed
Socialist
This is brilliant! I can't wait to build this out. I'm getting an error that your app is not approved when I try to connect it to Shopify, though.
Noodle Seed
Hey@paulgeller, we're working with Shopify to resolve the issue. We had such a large influx of users today and we want to make sure all the compliance stuff is squared away. We'll be back with an update very soon 😃
Noodle Seed
Thanks so much! 🙌
Let's connect over email and we'll get you sorted. Drop me a line at asad@noodleseed.com and we'll take a look together.
Noodle Seed
@paulgeller thank you so much! We'll update and sort this out for you ASAP.
Socialist
Noodle Seed
@paulgeller thank you for your support
Congrats on the launch! Love how Noodle Seed makes “be discoverable inside AI conversations” a no-code channel for real leads, not just a shiny integration.
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@zeiki_yu Thank you!
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Noodle Seed
@zeiki_yu we believe 'to be discovered, you need to be present'. Thanks for your support!
Noodle Seed
@zeiki_yu thank you for the support.
Noodle Seed
Hey Product Hunt! 👋🏼
I'm Asad, Co-founder of Noodle Seed. We're a platform that creates AI apps so your business gets recommended inside ChatGPT and other agents.
Here's the shift: In the early 2000s, businesses needed websites. After 2008, they needed mobile apps. Now, over a billion people ask AI for recommendations instead of searching. Most businesses are invisible there, and there's no SEO playbook when the AI just picks an answer. Noodle Seed is for local businesses, SaaS companies, and e-commerce brands that want to show up when AI recommends.
Here's what's included in your app:
💠 Your knowledge base, your voice. Talk to customers the way you want, not however an LLM paraphrases your content.
💠 Showcase products and services. Customers browse what you offer inside the conversation. Soon they'll be able to buy directly in chat too.
💠 Capture leads and book appointments directly in your Calendar
💠 One profile, every AI. Build once, show up in ChatGPT, Gemini, Claude, and whatever comes next.
To celebrate our launch, we're submitting apps created by Noodle Seed users to OpenAI for free.
Try it at noodleseed.com.
@asadatnoodle congrats on the launch! Does this work solely for the ecomm businesses?
Noodle Seed
@asadatnoodle @austin_heaton
Hi Austin!
We have built it in a way that it should work for any kind of business. As of today, OpenAI has some limitations (like not allowing alcohol, tobacco, and certain other categories). However, there is no limitation on the Noodle Seed platform itself.
It can also be embedded on your website with the tooling pre-integrated, so that your users can interact with it in the same way as they would on ChatGPT.
There are some services and SaaS companies who have asked us about starting the users' onboarding journey right inside ChatGPT as well. We are building some components to allow pretty much anyone to start onboarding users and customers by defining their own custom onboarding journeys.
Anything particular you had in mind? Is it for riseworks or something else?
Fahd
@asadatnoodle @fahd_rafi That's interesting. Do you have some success stories/showcase to check it out?
Noodle Seed
@fahd_rafi @austin_heaton - OpenAI launched the App Store last week of December. We've submitted multiple apps for our early pilot partners which are currently in review phase. Hoping to see them go live soon.
Noodle Seed
Bridging the gap between a conversational interface and actual "lead capture" is usually where generic GPT wrappers fail. Does the platform allow for structured data collection (like booking forms or qualification steps) that pipes directly into a CRM, or is it primarily analyzing text logs for intent?
Triforce Todos
Noodle Seed is like giving businesses a superhero cape :D
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@abod_rehman empowering businesses to become superheroes is what drove our efforts in making Noodle Seed :)
Noodle Seed
Hi Product Hunters,
We only started building this a few months ago.
Starting out in September 2024, we were just a few misfits building a vibe coding platform. By the time we launched, the market had moved on. Vibe coding turned out to be more niche than we thought. Developers still need real expertise despite the "anyone can code" promise.
First pivot: We built custom AI apps for small and medium businesses. Got one customer after months. The economics didn't work. Building wasn't the problem. Selling at a sustainable price was.
October 2025: Over a year burned. Two failed attempts. But we still had the team and the expertise.
Then ChatGPT announced their app store.
November 2025:
OpenAI will build tools for ChatGPT. Google for Gemini. Anthropic for Claude. The big platforms will build for their own ecosystems. But there's space for third parties to build cross-platform tools. Not vibe coding platforms where you build everything yourself, but actual ready-to-use tools that work everywhere.
We started building in November 2025. Two and a half months or so later, here we are.
The bets we're making:
Right now we're in ChatGPT. We're building components that let customers embed this on their websites. We're exploring Claude and looking into Gemini. MCP is the emerging standard today. Tomorrow if there's a different standard, that's just an adapter for us.
This is still an experiment. Time will tell.
The advice I ignored: (time will tell if that was a mistake)
People told me to focus on specific tools for specific verticals. But right now we're getting calls from everywhere. Different industries, different sizes, from India to the US to Mexico to Europe.
People also said solve discoverability before engagement. But AI optimization isn't like SEO. These platforms are so personalized to each user's history that there's no way to optimize globally. You build a really good product, make sure the metadata connects intent to your offering, and let the AI do its work.
Question for you:
If you're a founder who's pivoted, what was the moment you realized "this is it"?
And if you're thinking about using Noodle Seed: what business outcomes are you looking to achieve? What are we missing? We want the feedback.
Try it and give us feedback. We're submitting apps to ChatGPT's store for free for Product Hunt launchers.
Fahd
Grok Button
nice - does a user have to "add Guyal GPT" to the context explicitly in order for things to work within ChatGPT?
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Product Hunt
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@curiouskitty
Noodle Seed is not a custom GPT. We provide a rich branded experience and we build it in a way that you build once and deploy across ChatGPT, web and mobile apps and in the future enable it for Gemini, Claude, Perplexity and other platforms that enable app experiences and marketplaces in the future.
If you are a large business where it makes sense to make the investment in custom building, that is perfectly okay. But we have pre-built tools that a user can simply enable and use rather than custom building or hiring agencies etc.
Noodle Seed
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@curiouskitty Adding to what Fahd and Asad shared - there's a third problem that's easy to overlook because it's completely invisible when things work correctly:
3. The "invisible plumbing" - MCP isn't just another API
Custom GPTs use simple API calls. But the ChatGPT App Store uses something called MCP (Model Context Protocol) - a completely different way for AI to talk to your business. Think of it like the difference between sending emails (API) vs having a live phone line (MCP).
When you hire an agency or build yourself, they typically discover this complexity after starting:
- Your widgets need a specific format ChatGPT understands (not regular HTML)
- Every customer interaction needs real-time data isolation (your customers can't see each other's data)
- The protocol requires specific handshakes and response formats
We've written 10,000+ lines of code that handles this plumbing. The "minutes to publish" part is possible because that code already exists and is battle-tested.
To quantify the advantage:
- Agency timeline: 4-8 weeks to understand MCP + build + test + iterate
- Our timeline: Configure your business info → publish → live in ChatGPT
The honest answer to "why not build it yourself" is: you absolutely can if you have the dev resources and MCP expertise. But most businesses would rather spend those 4-8 weeks (and $15-40K) actually running their business.
Noodle Seed
@curiouskitty apart from existing pain points another thing we anticipated that would become a huge problem as time progresses is the messaging and businesses information that surfaces in AI conversation. Businesses usually overlook this since this problem is not that apparent, but a quick search on multiple LLM platforms about a particular business yields varied information which results in inconsistent messaging.
We developed the knowledge tool which gives users a lot more control on what and how their businesses information, messaging and branding appears to their customers on ChatGPT. On top of that we also added in a tracking layer to help them understand how their customers are interacting with that information, what gaps need filling and what bit needs to be optimised. Information is king and we believe that businesses should have a say in how that information is put across the world, no matter the channel.
congrats on the launch! it feels so useful for brands that want to be seen and, frankly speaking, I didn't even know that ChatGPT can recommend actual businesses! Noodle Seed sounds like a perfect opportunity for those who look for new customers and clients!
Noodle Seed
@yellow_yetti thank you for the support :)
Noodle Seed
@yellow_yetti Thank you for your support.
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@yellow_yetti Appreciate your support! 🚀
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@yellow_yetti I make all my purchases now only after AI research, and if not recommended, then at least being informed by AI.