The ChatGPT API is finally here, and I couldn't be more excited to try it out, companies such as Snapchat, Shopify, and Instacart have already used it to build AI into their products. What will you build with it?
Last week I forced myself to use a single tool for notes, tasks, and bookmarks. No switching, no "best tool for each job," just one. I got more done in 7 days than I usually do in 10 bcz the switching cost was gone and the mental shift between apps was gone. The tool wasn't perfect at any single thing but it was good enough at all of them.
What surprised me was how much of my previous "productivity" was actually just reorganizing between tools. Moving a task from one app to another felt like work, but it wasn't.
So for those who've tried consolidating: did the one tool approach actually stick or did you go back to best of breed? And the harder question: if you went back was it bcz the tool failed or because you missed the feeling of switching?
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Ten years ago, if a Facebook post didn t receive enough reactions, I would delete it immediately.
Yep, 18-year-old Nika was terrified that people would notice her failure. Reality check: when a post flops, almost nobody sees it anyway. The only person who actually suffers from the low engagement is the original poster.
As a growth designer, I look at newsletters from two perspectives: how fast they prove their value, and whether they make me feel like I m giving away my inbox for nothing.
Getting an email address is relatively easy. The harder part is designing a sign-up experience that promises genuine value without feeling like a bait-and-switch.
Going through 40+ opt-in pages recently, a few things stood out to me:
Most pages use vague promises like "Join 10,000 readers." A high-performing page tells me exactly what I will learn in the first issue. The best opt-ins don't ask for a commitment upfront they offer a free sample issue or an archive link so I can test the waters first. Trust matters: the pages that kept me engaged showed a clear frequency (e.g., "One email every Tuesday") and a visible "unsubscribe anytime" button.
Over the past year I worked closely with 10 founders. The 3 who moved fastest had one thing in common: when data contradicted their decision they changed course the next day. No ego no "I already committed to this." The 7 who struggled were often smarter better at arguing their original position more attached to the first plan.
This isn't a scientific study it's 10 people but the pattern was hard to ignore. The ability to change your mind quickly seems to matter more than the ability to defend your first idea.
So for those who've worked with or observed founders: have you seen this too or is consistency more important than speed of changing your mind? And the harder follow up: when was the last time you changed your mind within 24 hours of seeing data, and what did it cost you to do it?
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