Brew - Like Claude design for email marketing
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Brew is the fastest way to design and send beautiful, on-brand emails and automations that render perfectly in every inbox. Describe a campaign or a multi-step automation in plain English, and Brew builds the whole thing in seconds: copy, design, audience, and logic. Works with any AI agent: paste our docs into OpenClaw, Viktor, Claude, or Lovable. No lock-in: send from Brew or export to your ESP. Free to get started.
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Hey Product Hunt 👋
I'm Philip, co-founder and CEO of Brew. When I was leading US growth at Revolut, I kept seeing teams with world-class products fail at the last mile - actually reaching and retaining the users they'd worked so hard to acquire.
The fix was always email. It's still the highest-ROI channel for activating, nurturing, and retaining users - nothing else comes close.
But every time we tried to execute it properly, we ran into the same painful cycle. Campaigns that took weeks to build. Emails that broke in half our users' inboxes. Designs that didn't look on-brand. And when the pressure was on, they just didn't go out at all.
The problem wasn't the team. It was the tools.
Old school SaaS platforms like HubSpot, Mailchimp, and Marketo were built for companies with entire departments dedicated to running them. Someone has to analyze the data, plan the campaign, write the copy, design the emails, code the HTML, deploy it, and optimize the results.
For most teams that's just not realistic - so the software sits there underused and revenue gets left on the table.
My co-founder @thomas_park2 (former Vercel) and I built Brew to fix this.
You describe the campaign you want and Brew builds the whole thing in seconds:
Welcome flows and drip sequences
Newsletters and lifecycle campaigns
Multiple on-brand variants
Production-ready HTML that renders perfectly across Gmail, Outlook, and Apple Mail
It pulls your branding automatically from your website and Figma. What used to take even the best teams 8 days now takes one prompt.
It's like Claude Design or Lovable, but made specifically for email marketing (the emails render perfectly across inboxes because the underlying HTML is email-optimized, unlike Claude).
Watch me walk through it personally here: https://www.loom.com/share/dc325b42a4b54c50b1e5cdea3964e66a
A few things people are surprised by when they first try it:
It builds entire multi-step sequences, not just single emails
The brand extraction is scarily accurate
It works natively with Viktor, OpenClaw and any AI agent
You can push straight to Klaviyo, HubSpot, Mailchimp, or whatever ESP you're already on
This is just the beginning. We're building toward a full autopilot - you set the objective, Brew handles everything else. The goal is to become the new system of record for email marketing. One where going back to the old way is unthinkable.
Try it for free, break it, and tell us what's missing. Every piece of feedback goes straight into what we build next.
Get started free at Brew.new or reach me directly at philip@brew.new
Thanks to @jessica_w204 and @antlio for building this with me and Thomas. And to the Product Hunt community - there's no better place in the world to launch something you've worked this hard on.
Much love,
Philip 🫶
PicWish
@thomas_park2 @jessica_w204 @antlio @philip_sorensen love the idea so we can now vibe on email design and automation as well right?
You got it mohsinproduct. Vibe coding, but for email. Describe the campaign or the automation and Brew builds it end to end, on-brand and rendering right everywhere. That's why people call us "Lovable for Email Marketing" and "Claude Design for Email Marketing".
Appreciate you Mohsin! ❤️🔥
@thomas_park2 @jessica_w204 @antlio @philip_sorensen Many congratulations Philip and team! :)
How I met the makers?
When the Brew team first reached out to me in early January 2026 to hunt their product, my very first question was: “How is this actually different from the other similar email tools I’ve seen launch on Product Hunt?”
I’ve hunted / endorsed quite a few “AI email” products already, so I went in with a healthy dose of skepticism.
But once I jumped into Brew, it clicked very quickly. The biggest utility for me was how naturally it works with AI agents and how opinionated it is about the last mile: getting production-ready, on-brand emails that actually render correctly everywhere, not just pretty mocks.
What is Brew and how it works?
You describe a campaign or multi-step automation in plain English and it doesn’t just spit out copy, it builds the whole thing... flows, variants, production HTML, and targeting logic, in seconds.
I also really like how simple and honest the positioning is: “Like Claude Design for email marketing.” It’s a straightforward promise, and the product delivers on exactly that, especially with the way it pulls your brand from your site / Figma and focuses on HTML that works across Gmail, Outlook, and Apple Mail.
Why I endorse Brew?
Where Brew stands out for me (and why I was happy to endorse it) is that it feels built for the reality of modern teams. You can plug it into whatever AI agent you’re already using, keep your existing ESP (Klaviyo, HubSpot, Mailchimp, etc.), and still get that “Claude Design-like” but purpose-built for email.
For teams that don’t have the luxury of a full email department, this is the kind of leverage that can make the difference between “we should send that campaign” and “we actually shipped it.”
Huge kudos to Philip and the team for focusing on every critical details of email marketing. If you care about shipping beautiful, on-brand emails and lifecycle flows without wrestling with templates for days, Brew is absolutely worth a serious look. :)
Thank you @rohanrecommends, this means a lot. ❤️🔥
I actually remember that first call in January and how skeptical you were, you had seen enough "AI email" launches to be tired of the category, and you grilled us on what made Brew different. So the fact that you came around to endorsing it carries real weight for us...
You captured the heart of it perfectly: the last mile is everything. Anyone can generate a pretty mock, but getting a production ready, on-brand email that actually renders right in Outlook is where it gets hard, and that is exactly what we obsess over.
Grateful to have you hunting us today. :)
@thomas_park2 @jessica_w204 @antlio @philip_sorensen Congrats on the launch team. Lolled hard at "even outlook".
Thank you so much @zolani_matebese! Anyone who has fought Outlook knows it is a genuine boss fight. "Even Outlook" is half a feature and half a trauma response. Thanks for the love. ❤️🔥
Alconost Localization
@thomas_park2 @jessica_w204 @antlio @philip_sorensen Congrats on the launch, Brew looks intriguing! Thanks for the walk-through video, Philip, I was looking for it. The demo on a real customer content was especially useful!
Thank you so much @margarita_s88! Really glad the walkthrough was useful, and good to hear the real customer demo landed. We went back and forth on whether to use a live example or a polished fake one, and decided seeing it work on actual content was way more convincing. Appreciate you watching the whole thing.
Alconost Localization
@philip_sorensen exactly! you know, demos on fake content are not always very representative, so they are not convincing. I watch such demos and go like, "ok and how will you handle something real?"
@margarita_s88 I'm exactly the same! It was also really nice of @LiveFlow to let us include this in our demo video. They're so cool and nice! ❤️🔥
@thomas_park2 @jessica_w204 @antlio @philip_sorensen "Production-ready HTML that renders perfectly across Gmail, Outlook, and Apple Mail" is the bravest line in this whole post, and the one I'd grill hardest. Outlook still runs on Word's rendering engine, Gmail clips at 102KB, and dark mode silently inverts colors no designer approved. AI tools that generate gorgeous email usually fall apart exactly there: it looks perfect in the preview and breaks in the one client your biggest customer uses. So the real question isn't the design, it's the rendering discipline underneath. Does Brew constrain generation to email-safe HTML by design, or generate freely then fix? And do you test against live clients or a rendering service? That's the moat most "AI email" tools skip, and it's invisible until it isn't. Upvoted.
@artem_fedorovich this is the comment I was hoping someone would write. You are asking exactly the right question, and the honest answer is constrain by design, not generate then fix. Generation is locked to a vetted set of email-safe components rather than free-form HTML, so the model cannot emit arbitrary markup that looks great in preview and detonates in Outlook. That is the whole point: the safety lives in the system, not in a cleanup pass afterward. On top of that we test rendering across real clients, because you are right that a rendering service preview and a live Outlook inbox are not the same thing, and the gap is where everyone gets burned. You nailed the three usual suspects too. Word engine, the 102KB Gmail clip, and dark mode inversion are exactly the ones we obsess over. Happy to go deeper on any of them with you live: https://calendar.google.com/calendar/appointments/schedules/AcZssZ1iYoRUG1J792XQpbuQLjSRRDupr7MwraFK-HQRCtTYdBmrQi8nZu2qXfzKQigb8gbKJK3KN3-R
And thank you for grilling it, this is the part we are proudest of. ❤️🔥
Remention
Been a happy Brew user for some time now. Incredible team and beautiful UX; this is what modern email marketing should look like.
Congrats on the launch team!
When can we expect a Brew MCP so we can automate directly from coding agents or OpenClaw? :)
Thank you so much @ohansemmanuel , means a lot from a longtime user with a high standard! ❤️🔥
You are speaking our language. An agentic, chat first Brew is exactly the direction we believe in, and driving it from coding agents is part of that vision. I will not promise a date yet (we want to make sure it works 110%), but we're working on it as we speak. You will be among the first to know when there is something to play with. 💪
Brew
@ohansemmanuel Thank you for the kind words Ohans! And yes, we are building an MCP and expanding our API suite to enable all agents to leverage Brew :)
Sleek Pay
@thomas_park2 @philip_sorensen would love my agents to find and buy Brew for each GTM strategy I run. Which goes beyond MCP, moves into MPP land. Would be happy to help guide you through this
Appreciate this @daniel_baum! Agreed it goes beyond MCP, agents discovering and buying autonomously is a real and interesting layer. We are focused on the MCP and API foundation first, but I would love to hear how you are approaching MPP.
Any time that works for you here next week?
FuseBase
Congrats @philip_sorensen ! I love the demo video, inspiring to start building beautiful emails😻 How are you handling Outlook rendering under the hood? It is usually the hardest client to get right and most tools give up on it.
Thank you @kate_ramakaieva, really glad the video landed! 😻
Outlook is exactly the client that breaks most tools, so we put a lot of work into it. We have run a bunch of testing and evals across clients to find the approach that actually holds up everywhere, Outlook included. It comes down to a combination of things: compiling to bulletproof, client tested markup, handling the Outlook specific edge cases that other tools skip, and being deliberate about fonts and fallbacks so nothing silently breaks. The result is emails that just render correctly across Gmail, Outlook and Apple Mail without you having to babysit them. 🙌
Private Resume Builder
I'm a happy MailerLite user, but looking at that gorgeous video I have to sign up and try the platform out! Congrats on the launch and the awesome execution :)
Appreciate it @gurbax_! MailerLite is a solid tool, so that means a lot. Would genuinely love to hear what you think once you have tried it, especially coming from a tool you already like. Thanks for the kind words on the launch. 🙌
wow! how deep does the brand extraction go? wondering if it picks up fonts and spacing or mainly color and logo.
Brew
@yurii_demchenko Hey Yurii! Great question. The brand extraction takes any link and does a comprehensive extraction of logos, images, colors, fonts, links, and brand information. We've spent a lot of time understanding what a "brand" really is and how we can consistently extract it to create on brand emails. We want your emails looking and feeling like the identity of your site. Give it a try and let us know what you think :)
@yurii_demchenko It goes deeper than most people expect. Here's an example of what Anthropic emails look like in Brew. The way we help LLMs understand the art and science of your brand is part of our "secret sauce" - @thomas_park2 spent late nights and weekends perfecting this ❤️🔥
I've been using Brew for the past few months in beta, it really does what it says on the tin. Super impressive outputs in no time!
Thank you @madsviktor! You have been with us since the early beta days, so that genuinely means a lot. Glad it is still delivering for you. More good stuff on the way. ❤️🔥
@philip_sorensen Awesome to see native compatibility with tools like OpenClaw and Viktor right out of the gate. For an automated multi-agent workflow, can we hook Brew up to run autonomously like having an agent analyze weekly database churn metrics and prompting Brew via API to generate a custom win-back sequence?
Brew
@philip_sorensen @vikramp7470 Great question Vikram! We expose our email generation via an API. This means you can have all your business and app context in tools like OpenClaw and Viktor then have them leverage Brew to generate on brand emails that are relevant to your business trends.
Have users churning? Add them to Brew via our API, create the segment via the API, and send a unique email to that segment all through the API. We've mastered the deliverability and design so you can focus on making actionable choices from your data.
Solo founder here, building toward an App Store launch, and lifecycle email is exactly the thing on my roadmap I keep deferring because the tooling tax is real. So the "8 days → one prompt" promise lands.
Quick q: How deep does Brew go on tone? Can it learn a brand's voice from existing copy (site, past emails), or is it pulling visual identity and writing in a competent-but-generic marketing register underneath?
Brew
@ferdi_sigona Hey Ferdi! The brand extraction on your domain understands your marketing copy to ensure your emails match your tone. You can also adjust this with additional rules for the agent in the brand page. If you have a tone in mind Brew can copy it.
Best of luck with the app store launch!
GrowMeOrganic
The integration with tools like @Brevo is interesting. So we adopt Brew without full switching our stack. Well done.
Brew
@iamanantgupta Thanks Anant :)
Build Check
Hey Philip! It's super cool, cause agree it's still the highest-ROI channel. How is the business model here?
Thank you so much@german_merlo1 ! ❤️🔥
We have a really generous free plan to start, and our paid plans combine the email sending and the AI email creation in one place, so no stitching together a separate tool for delivery and another for design. For bigger teams we also do custom enterprise plans.
Our customers are saving A LOT of money using Brew 🤝