Brew - Like Claude design for email marketing

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Brew is the fastest way to design and send beautiful, on-brand emails and automations that render perfectly in every inbox. Describe a campaign or a multi-step automation in plain English, and Brew builds the whole thing in seconds: copy, design, audience, and logic. Works with any AI agent: paste our docs into OpenClaw, Viktor, Claude, or Lovable. No lock-in: send from Brew or export to your ESP. Free to get started.

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wow! scaling signups -> customers has been a major painpoint, and automating personalized emails seems like it would be the missing piece. LFG brew ☕️☕️

LFG indeed   ☕️ You put it perfectly: the signup is the easy part, turning it into a customer is where everyone leaks, and personalized lifecycle email at scale is exactly the missing piece. Appreciate the energy, now let's get you brewing. ❤️‍🔥

Congrats on the launch =) One question on the brand extraction: how do you handle sites that block automated readers or render everything client-side? Curious if you've found a way around it.

 Thanks Francesco! Great question. We leverage a couple different solutions in our brand extraction to ensure that even if the site is fully client-side rendered or blocked with bot protection we can still extract great context. We aren't in the business of bypassing WAFs or beating bot detection but have many different fall backs and solutions for different types of sites! Let us know if you run into any brands that you had in mind, would love to iterate with you :)

Hey! Amazing product.

Are there any trials available? I was looking to export the first campaign that Brew designed to me in order to evaluate the quality of the HTML.

Let me know, thanks.

 Hey Thiago! No trial needed! You can sign up for free today and start generating emails in Brew. You can also send test emails from Brew to see how they render in your inbox. Thanks for the question!

 I appreciate it Thomas!

Congrats on the launch!

I really like the positioning here. It is easy to understand, but the part that stands out to me is the last mile: not just generating nice-looking email drafts, but turning them into on-brand, production-ready campaigns and automations that can actually be sent through the tools teams already use.

As someone working around AI + productivity, I think email is one of those areas where pretty demos are easy, but reliable execution is hard. Brand consistency, lifecycle logic, ESP handoff, and rendering across inboxes are where the real value is.

Curious how you think about the rendering/testing layer over time, especially for Outlook, Gmail clipping, and dark mode. If Brew can keep that reliable while making campaign creation feel this lightweight, this could become a very useful tool for growth and lifecycle teams.

Upvoted. Excited to see where this goes.

Thank you , and you have pinpointed exactly where we think the real value sits. Pretty demos are easy in email. Reliable execution across brand, lifecycle logic, ESP handoff, and rendering is the hard part, and it is the part we decided to obsess over.

On the rendering and testing layer over time, the way we think about it is that reliability has to be structural, not a patch we keep applying. Generation is constrained to email-safe building blocks rather than free-form code, so the output cannot drift into something that breaks Outlook, and we keep expanding our testing and evals across real clients as new quirks show up.

Outlook, Gmail clipping, and dark mode are the three we watch most closely, because they are exactly where tools quietly fail. The goal is that the reliability holds as the creation experience gets lighter, not at the expense of it.

Really appreciate the thoughtful read, and good luck with FiloMail.❤️‍🔥

Really slick UI - excited to take a look as we're always evaluating email tools - curious if you could run through what the pricing structure looks like / how things integrate into existing stacks?

Another question - presume we have a custom amazon SES internal email system (for our end users) do you have an API / overlay / white label where we could potentially relay this user experience to our customers?

Looks great upon first glance and I am excited to dig a bit deeper.

Thanks  , both great questions.

  • On pricing and integrations: we have a free tier (with a small watermark, perfect for testing), paid plans from $50 a month for full features, and enterprise pricing for larger teams. On the stack side, we integrate natively with Klaviyo, HubSpot, Mailchimp, Marketo, Iterable, Brevo, Braze, ActiveCampaign, , MailerLite, and Drip. You can also export production-ready HTML to drop into anything else, including SES.

  • On the white-label/embed question: that is genuinely interesting and not something we have shipped publicly yet. We have had a few enterprise conversations exploring exactly this kind of "Brew creation experience inside our own product for our end users" pattern.

Thanks again for digging in.

super helpful! I’ll ping you if we get much deeper on the SES side - it’s likely a nice to have / not need to have for us ATM so it won’t be too pressing / immediate on the white label side

Sounds good . Door is open whenever SES moves up the list. Enjoy the trial in the meantime, and would love your honest feedback once you have played with it.

 Will do!

I've been using Brew for the past few months in beta, it really does what it says on the tin. Super impressive outputs in no time!

Thank you ! You have been with us since the early beta days, so that genuinely means a lot. Glad it is still delivering for you. More good stuff on the way. ❤️‍🔥

Congrats team! Pretty nice idea, I have to admit :) Not doing manual job, when setting up a campaign is big deal. Does this tool rather work as cold mailing / outbound tool (like instantly, smartlead) or more as s newsletter tool (mailchimp etc.)

Thank you so much , appreciate your support! ❤️‍🔥

Straight answer: we only serve warm brew, not cold brew ☕

Brew is built for the newsletter and lifecycle side, much more the Mailchimp world than Instantly or Smartlead. So welcome flows, newsletters, announcements, re-engagement, all the email going to people who already know you. Cold outbound is a different game and not what we do. Where we shine is the design and the last mile: describe the campaign, get the whole thing on-brand, and have it render right everywhere.

Does the AI editing work on emails I import from elsewhere, or only ones generated inside Brew?

 Hey Daniel! Yup, you can import html directly into Brew in the email canvas or just forward emails to and find them in your templates.

Congrats on launching. I have a question regarding the pricing. How are the credits consumed? Like, is it a fixed number of credits per generation or based on how complex the design is?

How does it calculate credits?

 Hey Kumar! Great question. Credits are a direct reflection of the tokens used across email generation, image generation, and all other LLM tasks in the app. This means the more complex or involved your ask is in terms of input/output tokens the more credits it will consume. With that said, we do a lot of intelligent tool calling and caching under the hood to make sure you get the most bang for your buck!

Finally an ESP that doesn’t feel like operating SAP through a microwave.

You can tell product taste was part of the roadmap, not just deliverability dashboards and 400 toggles.

 lol thank you Pierre. "SAP through a microwave" is going on the wall. That is exactly the feeling we were running from. The old tools bury you in 400 toggles and call it power. We wanted something that felt like it had actual taste, so it means a lot that it came through. ❤️‍🔥