When I first started, I believed that as long as I built a great product, it would naturally become popular. But as I zoomed out, I realized the market is incredibly competitive. Having a good product alone isn t enough to truly convince users.
That s when I began building my presence on social media creating content about myself, sharing my journey, and talking about the product I m building. I ve come to see this as a very effective way to build trust and spark genuine interest not only in what I make, but also in who I am as a founder.
Happy New Year, everyone. How did you spend the first day of 2026?
For me, the first day of a new year feels like the opening step of a long journey. So instead of rushing into productivity, I chose to begin 2026 by taking care of both my body and my inner world.
Here s how my Day One looked:
An early morning run, pushed myself 1km further to reach 7km Wrote down all my goals for the year, both personal and professional Repotted my flowering plant into a new pot Cooked a nutritious meal for myself with Stranger Things series Started reading a new book Cleaned and reset my living space
There's something counterintuitive about building an AI product in the mental health and self-awareness space: if you're doing it right, your users should eventually need you less.
Most product teams optimize for stickiness. More sessions, more time in app, more daily returns. But at Murror, we've been wrestling with a different question what if the goal of our product is to help someone build enough self-understanding that they don't need to open the app as often?
I have been thinking about this a lot lately: why do so many AI products feel interchangeable?
You open one, you open another. Different logo, different color scheme, same experience. A text box. A chat interface. Some version of "ask me anything." The wrapper changes but the feeling does not.
Before AI, I always thought I would NEVER learn how to code. I genuinely admired technical people, watching them code felt like watching magic. I remember wishing that maybe one day, I could do something like that too.
I ve never had any formal education in programming, and I had zero experience building apps. But with AI, I was able to start from just an idea and slowly figure things out on my own experimenting, setting things up, and eventually creating my first interface that I could actually interact with.
It honestly felt magical. It made me realize how fast the world is changing. Coding is no longer something completely out of reach. AI is making it possible for people like me to turn ideas in our heads into real, tangible drafts for the first time.
The market has never been this crowded. AI has made it possible to go from idea to shipped product in days which means Product Hunt is now flooded with launches every single week. More products, more noise, more competition for the same front page.
So I've been thinking about this a lot: what actually separates the products that make it to the top from the ones that quietly disappear by noon?
From where I sit as a builder, here's what I genuinely believe matters:
In the past, my thoughts were often stuck in small, daily things like: Is there any drama on Facebook today? Did anyone like my story? Did my crush drop any hints? Is anyone asking me out today? Does my best friend have new stories to tell me?
Looking back, I can t help but laugh at myself. None of these thoughts really helped me grow, yet they always gave me that emotional, butterfly-in-the-stomach feeling.
Everything started to change when I entered a phase of I don t even know who I am. And that s when I began searching for real answers.
As one year comes to an end and a new one begins, I find myself pausing to reflect. If you had the chance to say something to your future self to the version of you in 2025 and 2026, what would it be?
Looking back, I want to thank myself for how much I pushed through this past year:
For finding a job I genuinely value, even after going through a long period of stress and fear of unemployment
For speaking up and sharing my own perspectives at work
For choosing action over just talking
For walking away from toxic and unnecessary work relationships
For daring to learn new things outside my original field of study
For letting go of some comforts and entertainment to focus more on my health
