Mona Truong

Dashboards are loud. The signals that matter are usually quiet, and I'd like to collect yours.

I've written here before about how our most active users at Murror turned out not to be our happiest ones. That changed how I read numbers. Sessions, streaks and retention curves all measure that people came back. None of them tell you whether coming back was good for them.

Since then I've been more interested in small, quiet signals that are hard to put on a chart. Things like a user who stops using your product because they no longer need it. Someone who writes in to correct a detail, which means they read closely. A person who recommends it with a caveat, because they're being honest about who it is and isn't for.

My own rule of thumb is that a signal is worth trusting when it would still look good if you were wrong about your product. A big engagement number can rise because people love something, or because it nags them. A quiet signal like "they told a friend, unprompted" is harder to fake, even by accident.

Article 50 of the EU AI Act is already live, and the one grace period in it is narrower than most summaries make it sound.

Article 50 of the EU AI Act became generally applicable on 2 August 2026, and national authorities can enforce it now. It applies whatever your risk classification is, which is the part small teams tend to miss: you do not need to be a "high-risk" system to be covered. The Digital Omnibus that entered into force in July did not change the substance of these duties, according to the law-firm write-ups I read (Goodwin, and Ropes & Gray).

Google started enforcing app registration in four countries three weeks ago, and the rollout widens in 2027. Most Play apps were registered automatically, but "most" is not the same as "yours".

Google's Android Developers Blog (18 June 2026) set 30 September 2026 as the date developer verification protections begin, starting with users in Brazil, Indonesia, Singapore and Thailand, on certified Android devices. Google's developer verification page says it expands globally in 2027 and beyond.