Find out what you should be making as a content creator
🤳🏿 Enter your handles
💸 Discover your value
📈 Start earning it
👉 Try it out: http://app.withjuly.com/creator-...
Hey y'all, Wells here! 👋
We work with tons of creators and recently had one (a friend) staying on our couch. He was telling me about a deal he had just landed for $250 — this was CRAZY to me. My friend has built a sizable audience across multiple social platforms and was being significantly underpaid.
Having built July now for almost two years now, we have incredible insight into the deals that flow through our platform. When our friend began discussing his next partnership, we used July's data to negotiate a rate of $3,000. Literally, a 10x increase.
We built the Creator Calculator to make that data available to everyone. Never again get underpaid for your audience.
Please enjoy our first drop — I’ll be responding to comments all day so ask anything you'd like!
Much love,
Wells Douraghy
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@wellswithjuly, congratulations! 👏your product is a true value as a content creator with Creator Calculator.
This is exactly what I was looking for! Planning on doing my first sponsored post soon but had no idea where to start 😮💨. What was the biggest thing you learned while building this? Anything you think you can apply going forward?
@renny_pauldenny Renny! Thank you for the support! The biggest thing I learned was to never give up. We went through several design iterations, but it was all worth it in the end – the improvements we made along the way have really added up into a cohesive product. I'll be applying that to my work moving forward. Hope your sponsored post goes well!
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@danielmagill I love that! I think I'll need to apply that same line of thinking for this upcoming project. Also pushing through several revisions is so important, but so hard to do 😤 respect.
Mind if I reach out to ask some more questions about my post? Want to make sure I get _everything_ right!
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@renny_pauldenny Excited to see your content Renny! When researching the data for our proprietary algorithm It was really interesting to see how similarly sized creators with similar engagements were pricing themselves so differently! I think that it's important to know that brands are willing to have a back and forth when it comes to your rates and you should always strive to get paid what your worth!
@renny_pauldenny Great question Renny! It's all about how engaged your audience is! You can command a higher rate based on the amount of engaged users you have — overall following doesn't matter nearly as much!
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I can see how this can be a valuable tool for creators who need some help knowing their platform's value and what brands they should work with. Great idea!
@srinidhi_athreyas_b_l Thanks Srinidhi! The main driving factor for rank is the amount of engaged followers you have and the dollar per engaged follower! The more engaged audience the stronger your rates and ranking!!
Just tried the July Creator Calculator and am blown away by the product quality. This is a super valuable tool for creators, because it helps them quickly see their worth and have that much more confidence in negotiations.
Amazing work, team!
When I enter my YouTube handle (which is different from Instagram) I get this message: Looks like your instagram isn't a Creator Account.
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@ileane Thanks for the feedback! We have that message to let people know why their instagram isn't show up when they put in the right name, but for cases like yours we can work on making the message clearer.
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