In 2025, we witnessed a true Product Hunt (r)evolution so many things changed dramatically. I honestly think this was the most intense year of changes the platform has ever had.

For example, we got to experience all of this:

• Verifying profiles (badges)

• Alternative product suggestions on launch pages

• Views and online count on forum posts

• Adding/Removing the ambassador program

• Forums instead of Discussions

• Changing the UX/UI of launch pages

• Removing Coming soon (Notify me pages)

• Adding/Removing downvotes on comments

• Forum comments now showing up on our profiles

• More extensive footer

• Redesign of the main page UI (e.g., new notification icon)

• Removing Kitty s awards

I don't want to rant here (but I probably will a bit)...

I've been doing product marketing and growth for a while now, and I feel like every single piece of advice right now is telling founders they need to become full-time influencers. "Post on LinkedIn every day," "start a YouTube channel," "build in public."

I get the logic people buy from people. But it's exhausting. It feels like we've shifted from "build a great product and tell people about it" to "build a great product and then spend 4 hours a day performing authenticity on social media." And the worst part is, most of it just looks like the same recycled motivational platitudes.

So, how do you actually build trust and drive growth without forcing the founder to become a content creator?

I'll start, I can't believe I didn't know this -

A friend taught me earlier today regarding the "plus trick", also known as "plus addressing", for Gmail addresses.

You simply type in + after the prefix of your email address along with any text, and any email sent to this will still arrive in your inbox.

Here we go again!

I started setting new goals every 3 months and then checking in on how well I was doing.

Hey everyone! With the holiday season coming up, I'm curious how entrepreneurs and business owners are prepping for Christmas.

The rush can be a goldmine for sales, but it also means:

• dealing with slowdowns,

• staff vacations,

• and potential disruptions.

I ve been exploring MCP, an open standard from @Anthropic that aims to simplify AI integrations.

In theory, this should make it easier to connect AI with databases, task managers, or even development tools. But I m curious to know how well it actually works in practice.

I lived outside Japan from 2011 to 2023. The first few years were basically digital nomad life, running my company remotely from wherever I was.

Eventually I figured out that all that traveling mostly just added to my own experience. The world didn't change because I moved around lol. What I really wanted was to make things that change something for other people, so I stopped moving and now I mostly stay home and build.

Hey PH community!

Random thought while I'm overthinking everything: second launches hit different than first ones.