... Comment from George Basov(@gbasovv): Mine was two sentences, found in one person's trail rather than a pile of tickets. A visitor on my web funnel played the 45 second preview of her song twice, never tapped the storebadge under "it's in the app", and wrote in that she had not received the free song. "It's in the app" did not read as "this is how you get it". Then our welcome email told her about ...

... about worry at all, it is "what did you think this would do?" One support thread taught me that. A user on my song funnel played the 45 second preview twice and never tapped the storebadge, then wrote "I didn't receive the free song". The page said the full song was in the app, and that read as information, not as "tap here to get it". A minute later she did get in through the button ...

... signing up, so the first aha came fast. The cliff was right after it: nobody made a second song. The other drop I found was on the web: one user played the 45 second preview twice, never tapped the storebadge under it, and then wrote to support that she hadn't received her free song. The full song was waiting for her in the app. I don't have a proven fix for either yet, but it moved ...

... shown on screen, and used. Most apps only log the tap, so a feature nobody saw and a feature everybody saw and skipped look exactly the same, a flat line. I had a version of this with storebadges on a web page: one user wrote to support that she never got what she was promised, and the

... work? Comment from George Basov(@gbasovv): I see this loop in support more than in growth. One support thread from a single user showed what my funnel events could not: she played the song preview twice, never noticed the storebadges below it, and wrote that she never got her free song. The welcome email said her credits were on the balance, and she read credits as money and asked us to take her card off the site. No dashboard ...

... tell which visitor became which install. On Android one source kept answering "not found" for a funnel buyer, which on its own would have counted them as organic. Following that one person by hand showed why: they tapped the storebadge late at night and opened the app nine hours later, and that lookup only searches back 15 minutes. A second source had matched them fine. That's my test now for any number I care about: pick one real ...

... avoid restrictions. But for now, I m focusing entirely on Phase 1. Before launching, I want to do this for Phase 1: build a proper landing website  create a video explainer + carousel onboarding  get the Chrome Web Storebadge (nominate myself) reach my first 100 users grow social media a little bit grow followers on the Product Hunt page  prepare the launch page and assets  invite people to support the launch on launch day  actively ... ... from Aruna Sahoo(@aruna_polosofttech): This is a genuinely well-though structure: phasing free paid advanced, with each launch backed by real proof from the one before. The checklist before Phase 1 is solid too, especially the Chrome Web