Alan Williams
Alan WilliamsCEO, Alnical LLC

What is the best customer feedback system?

I am trying to become a certified B Corp and would like this software to both increase my B Corp score, as well as get feedback from my customers.
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13 recommended
  1. 14
    BRAND24

    Keep track of your brand online.

    Jakub Rogalski
    Jakub Rogalski38Community Manager at Brand24 · Written
    Jakub Rogalski made this product
    Customer feedback can be collected and managed in different ways, and I think social listening is an interesting alternative. It can be a more credible source of customer insights than any other study, like focus groups or surveys as people share information about their preferences or opinions on products and services voluntarily. Thus, they are honest in their views published on their social media profiles.
    CommentsShare
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    It's not just an online marketing tool but a perfect platform for getting feedback.
    CommentsShare
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    It empowers your business team to see what people are saying online about your business. The tool gives you instant access to mentions about your brand across the web, from social networks to influential publishers.
    CommentsShare
    • Matt Pliszka
      Matt PliszkaCEO & co-founder @ pickSaaS.com

      Brand24 is a great app, especially if you're a business prone to any type of social media critics (like every type of business, nowadays?). It's just a much better way to know what people are saying about your brand then searching it through Google.

    • Mateusz Kurleto
      Mateusz KurletoTech entrepreneur and investor @Neoteric

      A great tool that helps me understand where and how people discuss certain topics like "Alternative to [MyCompetitorName]", "How to [Solve the problem I sell a solution to]" so I can engage personally and try to convert.

  2. 8
    Feedier

    The end of long and boring surveys - collect real feedback 🏆

    Baptiste
    BaptisteCo-Founder of Feedier -- 🇫🇷 Entrepreneur · Written
    Baptiste made this product
    All in one, segmented, relevant feedback system that product actionable results.
    CommentsShare
    Baptiste
    BaptisteCo-Founder of Feedier -- 🇫🇷 Entrepreneur · Written
    Baptiste made this product
    All in one, segmented, relevant feedback system that produces actionable results.
    CommentsShare
    Baptiste
    BaptisteCo-Founder of Feedier -- 🇫🇷 Entrepreneur · Written
    Baptiste made this product
    All in one, segmented, relevant feedback system that produces actionable results.
    CommentsShare
    • Ernesto Cohnen
      Ernesto CohnenCo-Founder, triporate.com

      An amazing team and product.

      We are integrating the same in our current feedback flow.

      It's great to see some real alternatives to Typeform and GForms.

    • Have been using for a couple months and love Feedier. It's a beautiful way to request feedback from your customers. It also can be used as a lead magnet/content upgrade delivery system in exchange for feedback and it makes in insanely easy to offer incentive to your feedback request. For me at least, this used to require hacking together multiple system.

  3. 6
    Emojicom 🤙

    Collect feedback for your site with emojis

    Mark
    MarkFrontend developer at Typeform · Written
    Mark made this product
    Emojicom lets you collect feedback easily with the use of emojis.
    CommentsShare
    • Ethan
      Ethan👨‍💻👨‍🎤 Making KanbanMail & Code The Web

      Great product! A cool idea to add to the product would be for it to show you the percentage of people who clicked each emoji for that page after voting (like Twitter polls).

  4. 3
    Wootric

    Net Promoter Score platform for boosting customer happiness

    Measure and boost customer happiness. Take a modern approach to customer feedback management. Get off-the-charts response rates with customizable NPS, CSAT & CES microsurveys Ask the right question in the right channel: survey via Email, In-app, Mobile, SMS and Intercom Messenger Real-time, automated measure of customer sentiment Monitor customer journey touchpoints Align your entire company around customer happiness. Improve customer experience Never miss a trend Increase retention and referrals Prioritize feature roadmap Follow up with customers
    CommentsShare
  5. 6
    Survicate 2.0

    The fastest way to collect feedback from customers

    Marta Kaczmarek
    Marta KaczmarekCommunity & PR Manager · Written
    All in one software for collecting customer feedback across all the digital platforms. Diversified pricing - there's a free plan perfect for smaller projects and evaluation (up to 50 responses) and you can buy the package of 500 extra responses for $39. Payed plans starts $169 monthly. Don't miss The Startup Program which is a great deal for early stage companies.
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  6. Karthik K
    Karthik KCEO of Skcript & hellonext.co · Written
    Karthik K made this product
    - Extremely simple to use. - Powerful backend for admins to manage multiple buckets. - Ability to maintain private buckets for paid customers. - Available on-premise for enterprise customers. - Used by banking customers in EU.
    CommentsShare
  7. John Ababseh
    John Ababseh10Epiphany Enthusiast · Written
    This is a great tool for customer feedback!
    CommentsShare
  8. 1
    Customer Feedback Portal 2.0

    Ask customers what you should build next

    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    Best way to interact with customers and get genuine feedback.
    CommentsShare
  9. 1
    Hotjar

    See how your visitors are really using your site – for free

    Pavan Sethi
    Pavan Sethi19building things. · Written
    I've found Hotjar is pretty good for collecting customer feedback and easy to set up. Watching heatmaps / screen recordings of what users actually do can give you a lot of insight as well.
    CommentsShare
    • Emma Tiegan
      Emma TieganHead Of Operations

      Love HotJar! It's been pivotal for us to understand our customers, and learn how we can improve our product (SmarterQueue).

      The only thing I wish it had was team member assignment within HotJar. As there are hundreds of viewings, as a manger it's a bit of an admin task to assign viewings to individuals. There maybe a way of doing this within HotJar that I've missed, but couldn't easily see it.

      Great tool overall 👍🏽

    • Rebecca Goldsmith
      Rebecca GoldsmithContent Developer & UX Manager

      I love using HotJar and have used it in conjunction with Google Analytics for years! I am able to gain so much insight from watching the recordings of people interacting with the site. This is something I would recommend to any digital marketing professional.

  10. Stephen M. Walker II
    Stephen M. Walker IIHead of Product & Design @ Freeletics · Written
    Skip emails and collect feedback right where your mobile customers already are
    CommentsShare
  11. Irina
    IrinaCommunication Specialist at CopyTrans · Written
    Basically a feedback board software. Very easy to set up: log in, create a project, and send the link to your customers. They will leave their feedback and give likes for the ideas of others they like the most. You can also use it as a 'roadmap prioritizer': just create a board with your roadmap features and let your clients vote for them to see which ones are the most popular.
    CommentsShare
  12. 1
    Corus 2.0

    A market for survey data and research insights

    Drew Chambers
    Drew ChambersMarketing Exec who loves to bike and ski · Written
    Drew Chambers made this product
    Platform that allows you to survey customers as well as potential customers - also you can hire an analyst to help you dissect which decisions are driving conversion, loyalty, etc.
    CommentsShare
  13. 1
    Pendo

    Track and message users on your site

    Jon Falker
    Jon FalkerDirector of Marketing @ GLIDR · Written
    Pendo goes beyond just feedback. It helps guide your users in order to deepen engagement and smooth your onboarding process.
    CommentsShare
    • Sam Bible
      Sam BibleApp Aficionado

      I have a love/hate relationship with Pendo. It's neither an analytics tool nor a walkthrough tool, it's a hybrid. That's a cool idea in theory and I really like it, but it makes everything significantly more expensive out of the gate. Real world implications are that you now have to get people from multiple departments on board and willing to sign off and then coordinate how to work together to ensure data integrity.

      A good analytics tool for SaaS should make it easy to address AARRR/pirate metrics, and Pendo is off to a good start there. It understands the importance of both users AND accounts, makes it easy to see MAU, and can quickly provide a feature usage audit (what pages are getting viewed, what objects are being clicked). You can also easily connect Salesforce and NPS data to your product usage which is a dream come true.

      Tracking retention is another story. For example, we have a goal to improve our 30d retention rate. The data is there, but no report. To build it yourself externally, you need be willing to roll up your sleeves and delve into the API. Oh, and API access will cost extra. ("It's not a lot more" translates to more than all of Intercom Pro for the same period.)

      Want to track multiple products? "Oh, that'll cost extra." (To be fair, after lots of back and forth and two calls with multiple stakeholders from both sides they clarified that pricing was really based on MAUs and they could let us track multiple products. But so difficult to figure out something that is so straightforward in every other product we have used.)

      Figuring out if we could track non-click events like in other tools was also surprisingly difficult. It's not described in the getting started/installation documentation, not referenced in the UI, and support doesn't seem to know about it. But it's there. Oh, and you'll need to contact your account manager to have it enabled.

      So overall compared to tools like Intercom and Mixpanel where plan usage is clear, manual event tracking is straightforward, multiple products are easy to track, and API access/integrations are free, there are still a lot of rough spots despite what I love. That would be understandable in an inexpensive tool, but is harder to overlook in something as expensive as Pendo.

    • Izzy G
      Izzy GProduct Designer

      Pendo was built by Product people for product people, the ability to have one platform that collects quantitative and qualitative data insights then aggregates all the data collected into a seamless complete user journey is priceless.

      4 Things Pendo Offers That I Love

      1) Simplicity & Speed to capture the data insights your product team needs to make better decisions during planning, pre/post release.

      2) Analysis of Data - The what? When? Why? & How? users/clients are using your application.

      3) Data Privacy & Security - they take it seriously and are on top of making sure your data stays secure and in your control.

      4) Did I mention? It's a Complete User Behavior Analytics Platform - just 1 single JS Code Snippet added to your application collects all events. Non-tech person is able to easily Tag pages or features without any additional development support. You are able to easily Segment your data insights and identify top/low engaging clients/users and take action with something they call Guides.

      Quantitative + Qualitative = User Behavior Analytics

      Plus 'Guides' allowing you to take action with walk-thru, announcements, upsells, etc.