Reviewers describe Dub as a dependable daily tool for link tracking and redirect management, with especially strong praise from teams that rely on affiliate clicks. Users say it is intuitive, replaces self-managed redirect setups, and adds practical features like link cloaking and easy OG/Twitter meta image control. One long-term user says they chose it over Bitly, Short.io, and self-hosted options after extensive testing. Another reviewer, while not using the product directly, still praises its source code as clear and educational.