Folk is your AI friend that lives in any messaging app: iMessage, Telegram, Discord, and more. It joins meetings, plans your date, knows where you are, and gets smarter with every conversation. The longer you use it, the more it knows you. And now it's multiplayer, so you and your friends can team up and reach your goals together.
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Yoo Product Hunt 👋
I'm Arlan. I dropped out of high school, did research at Stanford at 16, built multiple apps, went through Y Combinator, and have raised over $6M.
I spent the last year going deep on context and memory. I tried everything out there, and two things kept bothering me. First, none of them actually grow with you. They're smart in the moment, but tomorrow they don't remember yesterday. You're always re-explaining yourself, always starting over.
Second, none of them are actually proactive. You're always the one going to them, they never come to you. A lot of tools claim to be proactive, but really it's just a cron job firing on a schedule, and a timer isn't proactivity. Real proactivity is showing up at the right moment on its own, texting you exactly when something matters, without you setting anything up.
Folk is different. It lives inside the messaging apps you already use and it's built from the ground up to integrate into your life, not just assist when you ask.
Here's what that looks like in practice:
It knows where you are. Folk tracks your location and acts on it. Walk past a grocery store with items on your list? It'll ping you. It's not a map, it's context.
It joins your meetings. Folk's notetaker drops into every Google Meet, transcribes everything, and builds on what it learns so it always knows your world.
It remembers everything and gets smarter over time. Folk builds a growing memory of your life. The longer you use it, the more it knows you. That's the whole point.
It's multiplayer. This is the part I'm most excited about. Add friends who are already on Folk, and your folk and theirs can do things for each other, like book a table, share a doc, or check a calendar. One way, and only ever with a tap to approve.
And it does real things like research, coding help, date planning, booking restaurants, and tracking flights, all from the chat thread you're already in.
We're giving Product Hunt users 15% off today with code FOLK.
Two questions I'd genuinely love your take on:
What part of your life do you most wish an AI could just handle for you?
What would make you actually trust an AI with something personal?
Thanks for being here 🙏 Arlan
@arlanrakh @tehreem_fatima5 thank you! one of the most thoughtful answers here
@arlanrakh The "gets smarter with every conversation" line is doing a lot of work. The consumer AI memory problem is mostly an undo problem. Before adding folk to a group chat with friends, what I'd want to know: where does the memory live, and at what granularity can I ask folk to forget something one of us said?
the 'gets smarter with every conversation' claim is the one I'd want to pressure test. most AI assistants that claim this either mean they store a growing context file or they fine-tune on your data, and those are very different things with very different privacy and quality implications. what's actually happening under the hood when Folk learns from you and where does that data live
@ansari_adin good pressure test. folk is neither of your assumptions. no fine-tuning and no dumb growing context file. its a structured knowledge graph running in your own isolated instance. think nodes and edges back when you took DS&A in college. the facts are nodes, and the edges form over time as the agent connects what it learns about you. super simple. u building in the space?
@aikhan not building in this space directly but i track it closely, working on a directory for AI tools so this kind of architecture decision is exactly what i'm interested in. the knowledge graph answer is more honest than most makers give on this question. will give folk a proper try
@ansari_adin fair question. neither of those.
we don't fine-tune on your data. what actually happens: after conversations, folk extracts durable facts about you (preferences, people, context) into a private memory store tied to your account. at the start of each session it pulls the relevant pieces back in, so it doesn't need your full message history in the prompt every time.
Amazing, can I install custom plugins/skills in folk? How does the integrations work?
I was looking to connect my card with it for lunch orders
@kaiserrr folk will NEVER store your card. ima keep it a buck, theres no "connect your card" in folk today.
INSTEAD, Folk drives the order in its own browser, and when it hits the pay step it pings you (human in the loop amirite). Folk can stay signed in to the ordering site after the first time, so you can legit send a msg such as "folk, order my usual"
is a saved-payment option something youd actually want? this is the kind of thing we'd only ship if we could keep it as safe as everything else in folk.
@kaiserrr yes u can! just ask folk to connect you to something + u can create custom skills as well :)
@kaiserrr You can just ask your folk to install skills or integration for you. Also, for integrations and MCP servers, you can set them up manually on dashboard if you want
I'm pretty into the iMessage -> Assistant workflow and am currently using @Poke.com pretty heavily. How does Folk compare and differentiate from other assistants like Poke?
@gabe hey, love that. poke is genuinely good, they nailed the proactive-texting feel.
geo. folk actually knows where you are and acts on it. walk past the grocery store with stuff still on your list and it pings you. change cities and it adjusts asw (tested it when going to nyc lol)
multiplayer. add friends who are on folk, and your folk can work with their folk. "ask maya's folk to find a sushi spot friday" and the two agents coordinate it, one-way, and only ever with her tap to approve. your assistant stops being a silo.
we also have bunch of other things like meeting note taker, custom memory system that supports 3 memory types, and slightly different agent architecture!
@arlanrakh oh very interesting! Going to give it a try
@gabe arlan@nozomio.com for any feedback (will give u my personal cell asw if u are ok w that just shoot at an email)
thank u so much!
yoooo! congrats on the launch @arlanrakh
do you support custom integrations / MCPs?
@pederzh yessir, just tell it to connect to any type of mcp or go to https://www.getfolk.app/dashboard -> connections -> custom if MCP requires OAuth
Loved that the demo is about planing a date instead of yet another work task — there's actual soul behind this one. Memory that doesn't really grow and "proactivity" that's just a timer are exactly the two thiings that have kept me from trusting any of these tools. Genuinely curious how folk solves them under the hood — is it a real architectural difference, or the same promise everyone's making?
@haotian_wang5 appreciate this comment! the date demo was a deliberate choice. on your two:
memory is a knowledge graph, not a growing file, facts are nodes and edges form over time as it connects them, so it grows in structure not just length.
proactivity isnt just a timer, folk runs on an always-on cloud computer with condition-based watchers ("ping me if the price drops below $80") that check state and only fire when its actually true.
as a dev, i make promises i stand behind. as a user, check it out! tell me if I kept my promise ;)
@haotian_wang5 personally folk's memory system is the best i've tried among all the agents. It is emerging facts about you and form knowledge graph not only via a set timer but also events from integrations or your conversation. We also index all the chat history that agent and look up on demand
How do you handle shared memory in group chats, like what’s private to me and what the whole group can see?
@thamibenjelloun group chats and your private memory are completely separate.
in a group, folk only sees what's in that group thread. it won't pull from your personal memory, your dms, calendar, email, location, or anything from outside that chat. if someone asks for that in a group, it refuses and tells them to dm you directly.
@thamibenjelloun That's the magic of folk, in group chat, everyone in the group chat can talk to folk and folk is aware of everyone in the group chat and decide when to chime in or you can just say "hey folk" and your questions.