Launched this week

Occasio®
Pinboard meets citation manager for shared insights.
55 followers
Pinboard meets citation manager for shared insights.
55 followers
Occasio is your collaborative library of trusted, timeless insights. Distill complex knowledge onto bite-sized index cards and link sources with academic-grade citation rigour. As your library grows, analyse trends and curate endless combinations with zero duplication. Built for research teams and thought leaders who stand for original thinking and have zero tolerance for AI fluff or hallucinated sources.











Occasio®
Hello, hej 👋
I'm Camilla, founder of Occasio Insights.
All my life, I’ve been a collector of words, phrases, and facts that inspire and inform my life and work. From where I’m sitting, there’s nothing more satisfying than combining disparate ideas into new narratives or recalling a perfect evidence point to bring home an argument.
But over time I've also lost many of those points. Participating in research groups, think tanks, and roundtables, I’ve been frustrated to discover that the sum of our collective intelligence rarely adds up to be greater than its parts.
Since the advent of LLMs, two new frustrations have joined the mix: 1) Generic summaries that disregard nuance and lack specificity, and 2) Fabricated citations that disrespect context and lack explainability.
𝗦𝗼, I founded Occasio with a mission to safeguard human intelligence in the AI era.
𝗧𝗼𝗱𝗮𝘆, 𝘄𝗲'𝗿𝗲 𝗹𝗮𝘂𝗻𝗰𝗵𝗶𝗻𝗴 𝗼𝘂𝗿 𝗳𝗶𝗿𝘀𝘁 𝗽𝗿𝗼𝗱𝘂𝗰𝘁: A web app where researchers, strategists, and thinkers can build a shared repository of well-referenced, bite-sized insights.
𝗛𝗲𝗿𝗲 𝗶𝘀 𝗵𝗼𝘄 𝘁𝗵𝗲 𝗰𝗼𝗿𝗲 𝗳𝗿𝗮𝗺𝗲𝘄𝗼𝗿𝗸 𝘄𝗼𝗿𝗸𝘀:
💡 𝗜𝗻𝘀𝗶𝗴𝗵𝘁: A "unit of value" extracted from a larger source—such as a specific perspective, powerful quote, or core idea.
📌 𝗦𝗼𝘂𝗿𝗰𝗲: The formal anchor that gives your insights credibility and traceability—ranging from published papers to live event notes and internal docs.
🏛️ 𝗟𝗶𝗯𝗿𝗮𝗿𝘆: The central repository and permanent home for every insight and source you capture, paired with intelligent search and AI trend dashboards.
📁 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻: A thematic workspace to combine insights with zero duplication. Open them up to external collaborators or export them as a downloadable crib sheet.
𝗪𝗵𝗮𝘁 𝗺𝗮𝗸𝗲𝘀 𝗶𝘁 𝗰𝗼𝗼𝗹*:
📚 *𝗖𝗶𝘁𝗲 𝗹𝗶𝗸𝗲 𝗮 𝗽𝗿𝗼! Automatically add meta data from URLs, DOIs, and ISBNs and format them according to IEEE, Harvard, MLA, Chicago, or APA.
🤝 𝗖𝗿𝗼𝘄𝗱𝘀𝗼𝘂𝗿𝗰𝗶𝗻𝗴, 𝗯𝘂𝘁 𝗳𝗼𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵! Invite unlimited external contributors to collaborate in real time.
🛡️ 𝗔𝗜-𝗰𝗼𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝗿𝘆 𝗶𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲! Capture the specific words and nuanced perspectives that generic LLMs miss and build a proprietary, high-quality database to power your internal intelligence systems.
𝗪𝗵𝗮𝘁'𝘀 𝗰𝗼𝗺𝗶𝗻𝗴 𝗻𝗲𝘅𝘁?
We've got a crowded roadmap with automatic insight extraction, interactive knowledge graphs, voice notes, and a Chrome extension.
Create your library for free today at 𝗮𝗽𝗽.𝗼𝗰𝗰𝗮𝘀𝗶𝗼.𝗰𝗰, and let us know: 𝗪𝗵𝗮𝘁 𝗳𝗲𝗮𝘁𝘂𝗿𝗲 𝗼𝗿 𝗶𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻 𝘄𝗼𝘂𝗹𝗱 𝗺𝗮𝗸𝗲 𝘁𝗵𝗶𝘀 𝗺𝗼𝘀𝘁 𝘃𝗮𝗹𝘂𝗮𝗯𝗹𝗲 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗿𝗲𝘀𝗲𝗮𝗿𝗰𝗵 𝘄𝗼𝗿𝗸𝗳𝗹𝗼𝘄?
We’d love your feedback, questions, and ideas!
*I know, if you have to say it, it doesn't count. 🤓
I've been interested in commonplace books in personal life, and tools like Guru and Mintlify for organizational knowledge inside companies, so Occasio is super interesting!
Does the zero-duplication bit dedupe at the insight level or the source level or what?
Occasio®
@tori_seidenstein
Hi Tori,
Thanks for your interest.
The zero-duplication feature applies when you curate collections. Whether you add an insight or a source to a collection, it’s added as a live mirror rather than a copy. Any updates you make automatically sync everywhere.
This means when you mix, match, or recycle resources across different projects, you still maintain a single source of truth.
Made this way mainly because I was tired of seeing slightly altered customer quotes and project highlights scattered across endless folders and BD docs.
Is that what you had in mind?
Really nice app.
Some of the insight types are hard for me to tell apart — Thought, Observation, Perspective, Wordcraft.
Reading other people's cards it doesn't matter much, but now that I'm writing my own I hesitate every time.
Would you mind sharing how you'd draw the lines between them?
I think it would help me read other people's insights better too.
Occasio®
@hjbuilds Hi HJ.
Great question. We've developed a taxonomy that reasonably covers all types of insight without too much overlap.
In brief:
Observation = Objective, personal view based on experience.
Perspective = Subjective, personal view based on experience.
Wordcraft = Creative writing, not necessarily expressing the view of the author.
Thought = Emerging personal view, not necessarily grounded in experience.
And so on.
Depending on what you use your knowledge base for, this might be useful for assembling a variety of insights on a topic, or making sure only e.g. facts and observations are prioritised when writing a white paper.
In the first instance, the Occasio AI suggests an appropriate category for your insight. This can be overwritten, which will eventually help with better suggestions.
We could definitely add a tool tip in the app! We will! Thanks for the prompt :)
@camilla_s_andersen That's much clearer, thank you.
"Objective vs subjective, both grounded in experience" settles it in one line — these were exactly the ones I kept getting stuck on.
And tooltips would remove the hesitation entirely. Nice to see a question turn into a fix that quickly.
Occasio®
@hjbuilds I’ll send you an update as soon as the fix is live!
Occasio®
It's just gone 12 PM in London and we're officially out of the blind voting window.
We're absolutely thrilled with our #14 rank and 75 votes so far 😻
Thank you for connecting with our launch.
We hope your votes will help other Product Hunters find value in what we've built.
We're here to answer your questions and listen to suggestions.
With love,
Camilla, Jason, and Stephen