Live Chat Playbook

A Guide to Using Live Chat to Grow Your Business


Sujan Patel
@sujanpatel · Co-Founder of Mailshake
@iambii and I wrote this guide to demonstrate the many functions of live chat. I've personally used live chat to drive leads/sales for my many SaaS companies and talk to/learn about customers. When done right It can be one of the most powerful ways to engage with customers. Here's a link to the downloadable version:
@iambii · Marketing Manager @ Zoho
Thanks much @sujanpatel for hunting this playbook! A key focus for Zoho's content in 2017 is around educational content like, 'How to' and 'Step-by-step guides' on how our prospects and 25 Million users can start and grow a business. This play book being the first in that series, I had an wonderful time collaborating and co-authoring this book with you. … See more
Mark Lindquist
@markaulayculkin · COO
I've got live chat installed but use it pretty passively to answer questions when someone reaches out. There are some really great tips on how to use live chat actively to move visitors down the funnel. Thanks so much for sharing this!