TestBox - Test drive your software options before you buy
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Test and compare enterprise software options side-by-side before you buy. No more slides, sales pitches, demos, and unfulfilled promises. Reclaim the purchasing process and feel confident in your decision. It’s FREE, no strings attached.
@sarah_wright7 😂 as we were initially designing TestBox we actually spoke to a lot of Enterprise Account Execs thinking they'd not be overly keen - one of the most exciting things I learned is that most AE's would be eager to use TestBox as part of their process as it would enable them to A) Focus on generating more pipeline B) Reduce the mid-funnel work on their side that often doesn't go anywhere C) Enable them to actually make their customers experience better and solve their needs rather than having to sell all the time. Hopefully your Husband and Enterprise Steve agree.
Love the idea, having searched for software myself, it is a painful process. I'll give this a try.
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Hey @samuelbsenior - love it. Completely relate to the pain point. I am curious, how are you guys intending on marketing this? The buying process happens so infrequently with so many different decision makers throughout a company. Is the plan to build brand awareness and be top of mind when that time comes? Seems like a hard ad strategy. Just curious what you guys are thinking because in the travel space it is a shared problem and always looking to see what others are doing.
@rejust Hey Justin - it's one of the biggest pieces we are focusing on. We are combining a community driven approach with the typical SaaS GTM like outbound prospecting. On community driven we are partnering with some large communities associated with our software verticals. Inside the community we aim to be a source of help for them when they have questions on their software and when appropriate directing them to TestBox if they are looking to buy a new platform. There are also some signals around growth of headcount for each function, new funding round etc. that we are using to think through the appropriate time to do tailored outreach. As we build into more software verticals however this becomes less of a bottom-up approach as we can go to a CIO/CTO and say here is the ability to test all of this particularly department/function software. So a large part of it is continuing to be thoughtful in which verticals to expand into.
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I'm just curious how the company makes money if it's free for end-users?
@lapartyboy We've purposefully built the company to reduce as much friction in the buying process as possible and be agnostic in what you buy. Hence being free. We are paid by vendors when you buy a license after using TestBox. We get paid roughly the same no matter which vendor you choose, so we have no incentive to push you towards a specific vendor.
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@samuelbsenior Ahh, got it- makes sense to me! Thank you!
@lapartyboy No worries - hopefully we'll have the right software for you when you're next buying and we can help make the process easier (maybe even enjoyable?) for you.
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Really exciting! Looking forward to your expansion to more SaaS tools.
@mhafellner Thanks Markus - we'll nail our model with this niche and then quickly expand to more tools. Looking forward to having what you need.
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As the founder of a SaaS company, could I be listed as a solution within testbox for your users to try out? Or are you focusing only on CS related solutions at the moment? Congrats on the launch!
@dan__cleary Thank you Dan - appreciate the support. We are purposefully focused on Customer Support to begin with (both @peter_testbox and I were Support agents in a previous life so have direct experience). We want to get the experience right and build the repeatable model for scaling. Our goal is to expand significantly next year and we're looking to people like yourself and other software buyers to see what really makes sense to expand into next. I'd love to keep you updated as we grow and scale into new verticals.
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@peter_testbox@samuelbsenior Got it thanks Sam, please keep me updated and feel free to reach out! A friend of mine runs a CS company (YC Alum) that focuses on enterprise scale. If you like (and think it could be helpful) I would be happy to make an intro?
Buying software is often klunky and mystical - and people (myself included) are always looking for a way to maintain more control in the sales process. Congrats on building a great tool to solve this ever growing problem!
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