Honestly - See what Reddit and TikTok honestly think about your product

As bots and AI agents overrun the internet, finding real customer opinions is only getting harder. Honestly cuts through the chaos by discovering verified conversations about your product across Reddit, TikTok, X, YouTube, Instagram, & Facebook then turning them into insights your team can act on.

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This is useful because the raw mentions are usually less important than the repeated language behind them. The real value is spotting the phrases customers keep using before they turn into positioning, product, or campaign decisions.

 Definitely! The repetition turns into patterns and the patterns become valuable information on how businesses make decisions

Great launch video - congradulations!! Was clear & engaging - not an easy task to pull off!!

In the video, you mentioned "no more noisy, outdated social listening tools" - how does Honestly specifically differentiate itself from other social listening tools out there that seem to be doing something similar?

 Thanks so much! Great question - most social listening tools are brand level whereas he are product level, meaning the data we find is more granular and specific. On top of that, social listening tools focus on basic levels of verification and analysis. Honestly, however, takes both much deeper - using leading detection models to verify the granular data and providing extremely customer analytical insights for customers.

 Thanks for the support Al! Looking forward to showing you the Demo and having you use the product!

Very good idea, Reddit is one of the best apps to get honest feedback But you can replace TikTok with X I think it’s more better

 We are actually able to use, Reddit, TikTok, X, Instagram, Facebook, & YouTube for product-level insights!

 100% We actually support all of these! We're adding facebook groups soon as well :)

Surveys give you sanitized feedback. Reddit threads give you unfiltered reality. The gap between those two is usually where the real product work is. Congrats on the launch!

You are absolutely spot on Jared, and thank you!

 Thank you Jared!!

Love that this is a way to get honest feedback. Great to see you tackling this gap. Wishing you all the best, team!

 Thanks so much Joseph! Really appreciate the kind words & well wishes. Upstream had an incredible launch with an even better product - look forward to seeing your continued success going forward!

I know you discuss how well you are able to find and analyze non-sponsored social content, but is it possible to analyze sponsored posts to determine what content formats convert the best by product or industry?

 Yes, although this is not our focus, when we separate the signal of customer conversations about products from the noise, we store & label both post types in our database. Therefore, we in theory can do this although we primarily provide services based on authentic opinions. Thanks for the question!

How do you decide what counts as verified, account signals or matching to actual customers ?

 Great question! And it is the core of what we are doing here - we are able to take various factors such as the image, video, transcript, caption, comment modalities of the post along with tags and who the post came from to feed it into our internal algorithms. From there, we can distinguish whether something was generated by AI, is an ad disguised as organic, or is actually an authentic opinion. What other signals do you look for when determining if a post is verified as being legitimate?

Love the positioning here. Once the platform surfaces an urgent, actionable insight (like a sudden spike in negative sentiment on TikTok), can it trigger instant alerts to our team via Slack or Microsoft Teams so we can manage it in real time?

 That is something we can definitely provide! Right now the time frequency in which brands want to receive these insights varies from company to company, but adjusting it is simple on our end!

across TikTok, Reddit, and X specifically because those three have wildly different norms for what an authentic mention even looks like. a Reddit comment buried in a thread reads as more trustworthy by default than a TikTok video because TikTok incentivizes content creation in a way that distorts organic opinion. curious whether the verification weighting accounts for that platform difference or treats a mention the same regardless of where it came from

 Yes! Each platform is analyzed for authenticity in its own way since each one has different algorithms, UIs, organization structures, and styles of how content is posted. This is an important question and one that should not be overlooked when reviewing tools like Honestly!

Really clever positioning! Pulling honest Reddit and TikTok sentiment about your own product is something founders desperately need but usually find out through churn. How do you handle products with very low social volume?