I agree with the "time is money" statement some made here. I'm looking to save time, but that's because time is money. :D And once the pricing of a product is too high in relation to the time/effort it saves me – it's a no.
Time lost can never be regained. So it should save me time
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I just upvoted the answers mentioning time. As a SaaS startup, our goal is to perform the task faster, cheaper, safer than if the user would do it themselves so it becomes a no brainer, at least for many...
I am ready to buy a product when it saves time, in essence, automates mundane tasks that don't require me to worry about the boring, repetitive and give me more freedom and time to dedicate time to what are really need to focus on.
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