... contenders in the consumer social space. I really loved @Clubhouse , especially in the early days of the pandemic. I thought @Airchat had a fascinating interface (twitter...but audio?). I also thought the authenticity and light attention requirements of @BeReal. was compelling. But maybe my favorite more niche product is @Honk by Benji Taylor. Honk was real-time messaging, one-on-one, without a log. You could see people typing in realtime. You could spam emojis, and your swarm of emojis ... ... many different arenas. Sometimes it doesn't work. Like for Yahoo, they had @Yahoo Livetext live video texting, without sound. That...didn't feel like it led to enough new creativity and behavior to overcome the realtime/liquidity problem. BeReal

... just a matter of time before TikTok and Insta started implementing similar features into their products. The situation resembles Clubhouse. But would be interested to hear from those who are bullish on BeReal ...