We pivoted Shadow because of one user comment. Here's what changed.

Hi Product Hunt. We're a four-person team building Shadow. Shubham (Co-founder & CEO), Mayank (Co-founder & Engineering), Priyansh (Head of Development), and me, Hersh, running GTM.

Shadow is real-time AI for online meetings. It listens to your call, understands what's being asked for, and executes the work while you're still talking. NDAs sent before the question is finished. CRM updated. Compliance docs generated. Follow-ups drafted. All before you hang up.

We didn't start here.

Shadow began as a real-time assistant that surfaces context inside your calls. You're on a Zoom, someone drops a competitor name or a metric you don't recognise, Shadow surfaces the answer before you break flow. Users told us they liked it. Then they kept telling us to keep going. The comment that reframed everything came a few weeks ago. A user said, "Every call creates more work for me. Someone wants a proposal, someone wants an NDA, someone wants metrics. I hang up and there's a new to-do list every single time. I feel like a robot running endlessly."

That was the moment we realised the call isn't the endpoint. The call creates the work waiting on the other side. And Shadow is already there. Already listening. Already understands what was asked for.

So we made the bet. Same product foundation, taken further. Built for anyone who lives in meetings.

Launching soon and would love support from others who have launched recently. Drop a comment with what you're working on and we'll do the same.

Open question for the forum:

Has anyone here pivoted based on a single user conversation? Did it feel like instinct or a leap of faith at the time, and how did you know it was the right call?

Curious how other founders have navigated those moments. Drop a comment if you've been through something similar.

— Hersh