Scent Trunk
Niche and indie fragrances, tailored to your unique tastes.
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Scent Trunk 2.0 - Custom fragrances, using data to make better scent products

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How did you pick which scents had to go in the test kit?
Maker
Thanks for the question! Before launching 2.0 we were in beta for 18 months where we were shipping sets of 3 fragrances to people and getting them to rate them. We knew all the attributes of the scents we were sending of course. After a bunch of data we were able to determine the ingredients that are both polarizing from person to person - and a significant component of a fragrance formulation. Designing this was really challenging because there is both the software component and physical formulation (mixing of chemicals). Still a work in progress though, as we get more data we will continue to get better and better! :)
sounds dope 👌. If we get the personalized scent and want to add more of a specific fragrance to the mix without starting the whole process over are we allowed to?
Maker
Absolutely. You can always contact our team directly with more precise feedback!
Maker
Thank you Nichole for the hunt! I’m Will, CEO at Scent Trunk. We use data to design custom fragrances – and ship them directly to you each month. We developed a Scent Test Kit, with 6 basic scent formulas, that our new members start with, to help us identify the types of smells they gravitate towards - our lab then uses this to send them their perfect fragrance. If we get it wrong, we’ll try again – for free. But fragrance is just the tip of the iceberg for us. We’re collecting a bunch of data on what people like to smell and we plan on using this to make better soaps, bath and body products etc. Ask us anything! We’re also looking for feedback! Thanks Will and Rich Co-founders
What makes you guys different than something like Scent Bird or Hawthorne? Beautiful website, the brand definitely has a unique feel.
Maker
Thanks for the kind words! We developed a kit where you actually smell things, before we deliver your personal scent - after a bunch of testing we just found that this is more accurate (and fun). We also develop our own fragrances rather than delivering brands that are already on the market!
awesome, makes sense to me! Having a true in-home test seems like the best and least pressure way to learn what you like. Keep up the good work!
Maker
Thanks! We will keep grinding!
Would you say it makes perfect scents? I'll see myself out.
Maker
I think we just found our new copy writer!
I think I smell a great opportunity here
Maker
One could say you have a nose for opportunity
Maker
Looks like someone stumbled onto Product Hunt to sniff out an exciting opportunity.
Merci bouquet
That does sound like a great idea. So, if you guys built a formula based on my taste, and I like it a lot, is it possible to make it exclusive?
Maker
Interesting... we've had some brands reach out looking for exclusive formulas but we've never thought about doing it for consumers. Actually maybe we could even make exclusive formulas for influencers, what do you think?
I can imagine that would be desirable as an influencer. I would personally love to have my own fragrance ❤️
Maker
that could actually be really effective for marketing. Maybe we could create signature scents or influencers :)
Hunter
"Scent Trunk 1.0 was a subscription sampling service, where we curated fragrances from other brands and shipped them monthly for $18. Scent Trunk 2.0, we've actually got our own lab where we are creating our own formulas. We've invented a kit that figures out what people like to smell and then personalize it end to end."
I received my scent test kit a couple days ago, and must say I'm loving the process so far! The way that Scent Trunk puts you in the driver's seat with their build your own fragrance model is a really refreshing twist on subscription product services. One question for the team, is there a way for me to see what scents my friends currently have? Or recommend my current scent to a friend?
Maker
You can't see what scents your friends have but maybe we can allow people to share their Scent Test results with friends. We've found that people are always surprised to find out that a scent they love - their friend may just hate!
That could definitely be a good add on! If nothing else it would be interesting to compare those sort of differences with my friends. It could also be a point of conversation when I'm sharing it with my friends/family
Maker
Adding to our roadmap now!
Would definitely be interested in this, how much does it cost?
Maker
Hey Aman! The Scent Test Kit is free + $4.95 shipping. The monthly subscription is $11.99, free shipping. If you don't like the scent we make for you, we'll try again for free :)
Damn, these prices are like nothing for the value you get out of this... I'm signing up now!
Maker
hahah thanks for the support Sam!
Where did you learn to make fragrances? Love the technology, but how can I trust the quality of the actual fragrance?
Maker
I have a mining engineering degree so believe me, I didn't learn in school. We actually have an amazing perfumer on our team, Sarah McCartney. She's award winning and super creative. Without her experience none of this would be possible!
I just received my test kit and I have to say that I'm pretty pumped!! I tried out Scent Bird for a little while but the fragrances were pretty much hit or miss so I do like the fact that Scent Trunk 2.0 is all about making personalized fragrances based on the 6 basic scents (I think my favorite so far is citrus). The team behind this seems extremely capable and I'm excited to see where this goes! Hats off to you Scent Trunk team.
Maker
Thanks for the kind words and excited that you're enjoying the kit. Looking forward to sending you a fragrance and getting your thoughts on that!
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