OpinioAI is a research platform that uses AI to analyze data, evaluate creatives and synthesize new insights to help businesses better understand their customers, test and evaluate ideas to move faster to the market.
Congrats! 🎉 Customers research really needs such a tool. I would like to know where your data sources come from and whether you can ensure their authenticity?
@zenda1122 Thanks for that comment.
We approach the data sources from three different angles: first, LLMs themselves; second, user data and through embeddings; third, fine-tunning model based on existing data.
As you can see two out of three are based on our user's input. As for the LLM (and they're the foundation of the entire approach) scientists have discovered their unique power to precisely replicate human opinions. (Check this blog post here where we list some of the research: https://www.opinio.ai/academic-r...)
Now just to be clear: we think that the AI cannot replace human participants in research, yet. 😀 But what we have now is great for a hybrid approach, and definitely for some testing and prototyping.
And we also hear from our clients some amazing things that they've discovered.
We're just at the start of this revolution. Great improvements are ahead of us I'm certain of it.
Hope this helps!
@nikola_kozuljevic Thank you for your detailed reply. Nice work! 👍 I hope OpinioAI can provide genuine and effective research reports to assist me in making decisions. Good luck!🚀
@memphys_sk thanks Stefans... In the true light of product management, we'd need to discover that. What kind of integrations? Whats the value for our users? for you? How tough would it be to develop it.
All these need to be answered. We do have it on the roadmap, but also expect some traction/commitment from the users to guide us in the build.
If you're up for it, we can discuss it here or via email: nikola@opinio.ai
Hey there Product Hunt!
I’m Nikola from OpinioAI and I’m super excited to share what Gašpar and I are building!
Our platform is set to transform market research by offering a cost-effective, efficient alternative to traditional methods like surveys and interviews.
With OpinioAI, you can quickly gain insights from your audience through dynamic personas and market segments, backed by our synthetic sampling technique.
At the moment, in this V1 version we have built several tools to help businesses make informed decisions and discover insights:
⚡ Synthetic research: OpinioAI’s initial version offers a platform for creating synthetic buyer personas or market segments, which can be used to conduct research and gain valuable insights. This allows you to simulate and understand your target audience better before e.g. launching new products or marketing campaigns.
🔎 Analyze: raw data, discuss them with OpinioAI’s market research specialists to unearth deeper insights. It’s designed to help users make informed decisions by interpreting complex data through the lens of market research expertise.
🔬Evaluate: OpinioAI supports the evaluation of both textual content and images, enabling users to test their marketing materials, such as value propositions, copy, and visual designs, from the perspective of their created personas. This ensures that the content resonates with the intended audience and identifies potential areas for improvement.
🔮Model Fine-Tuning: fine-tuning is available for users who wish to refine their models for more precise outputs, starting with a model based on the Stack Overflow survey. As the service evolves, more fine-tuned models will be added, offering users the opportunity to collaborate on model refinement using their own data sets.
The future is even more exciting! We’re envisioning a platform where 👨👩👧👦 🤖 multiple AI agents can discuss topics and provide feedback. We’re also exploring multimedia evaluation capabilities, allowing us to assess different media as perceived by synthetic buyer persona.
With OpinioAI, the future of market research is here! 🚀And you can help us get to that future.
We’re excited to share OpinioAI with the Product Hunt community and we would love to hear your feedback on what we have now.
Please comment below with any questions, suggestions, or opinions you have 😉.
Thank you for checking out OpinioAI and your support!
Great work with OpinioAI! @nikola_kozuljevic The ability to synthesize new insights through AI is impressive. I have a question How does the platform ensure the accuracy and relevance of the insights generated? and how it can help businesses understand their customers better
@zane_maum Thanks Zane! :)
And that's a great question.
Let me reply with the same answer I had in some thread earlier:
We approach the data sources from three different angles: first, LLMs themselves; second, user data and through embeddings; third, fine-tunning model based on existing data.
As you can see two out of three are based on our user's input. As for the LLM (and they're the foundation of the entire approach) scientists have discovered their unique power to precisely replicate human opinions. (Check this blog post here where we list some of the research: https://www.opinio.ai/academic-r...)
Now just to be clear: we think that the AI cannot replace human participants in research, yet. 😀 But what we have now is great for a hybrid approach, and definitely for some testing and prototyping.
And we also hear from our clients some amazing things that they've discovered.
We're just at the start of this revolution. Great improvements are ahead of us I'm certain of it.
OpinioAI sounds promising for market research and customer insights.
However, how does it ensure the accuracy and relevance of the insights generated, especially given the variability in data quality and source reliability?
A bit more transparency on the AI's data handling and analysis process would be reassuring for potential users.
Congrats on the launch @nikola_kozuljevic
@gracebates thanks for the comment. If I may answer like I noted in the other thread:
We approach the data sources/accuracy from three different angles: first, LLMs themselves; second, user data and through embeddings; third, fine-tunning model based on existing data.
As you can see two out of three are based on our user's input. As for the LLM (and they're the foundation of the entire approach) scientists have discovered their unique power to precisely replicate human opinions. (Check this blog post here where we list some of the research: https://www.opinio.ai/academic-r...)
Now just to be clear: we think that the AI cannot replace human participants in research, yet. 😀 But what we have now is great for a hybrid approach, and definitely for some testing and prototyping.
And we also hear from our clients some amazing things that they've discovered.
OpinioAI is an impressive platform that will undoubtedly help businesses make smarter decisions.
Combining data analysis, creative evaluation, and insight synthesis is compelling.
Keep up the excellent work this tool has great potential.
Your platform looks like a game changer for businesses wanting to understand their customers better and speed up their go-tp marketing process. The ability to analyze data and synthesize new insights with AI is incredibly valuable.
I think that using AI for analyzing data is extremely powerful and can help us identify patterns that we would never even consider as humans. What third-party data sources can OpinioAI integrate with?
@nikola_kozuljevic personally I’m always looking for a better ways to analyze App Store app performance data. And correlate it to ads data from things like Facebook ad manager and App Store ads.
OpinioAI is precisely what modern businesses need to stay competitive! The ability to quickly analyze data and evaluate creatives using AI is a massive advantage. Synthesizing new insights to understand customers better and accelerate market entry is an invaluable feature. This platform is sure to become an essential tool for many companies. Great job!
Congrats on the innovative launch! @nikola_kozuljevic OpinioAI is an impressive platform for leveraging AI in market research. To enhance its capabilities, consider integrating a real-time feature that tracks and analyzes emerging trends. This could provide users with a competitive edge by allowing them to quickly adapt to changing market conditions.
I have been using this tool on a number of occasions. Together with my students, we found it very intelligent to provide actionable and relevant insights regarding customer personas. The synthetic blend between AI, research and data is a way to go.
@dusan_mladenovic1 Thanks prof! :) Absolutely! There's an evolution brewing in this space and I'm glad to be here to witness it, even more to build in the middle of it!
Thanks for the support!
@nikola_kozuljevic Hello thank for that swift response and i love us to chat on a PRAVATE chat if you Don't mind .. i have one or two things to let you know BASD ON YOUR SOFT WAER
THANKS
Congrats on the launch! How does it handle the evaluation of creative content, and can it provide actionable recommendations based on customer feedback? Additionally, what types of data sources does it integrate with for comprehensive analysis?"
@r_martirosyan thanks for that.
Yes it will do recommendations. Also for images, all popular formats would work. For data analysis, majority of textbased, including json.
Congratulations on your launch! This is awesome! Getting market research done without annoying people with surveys is a game-changer. Definitely gonna try this out!
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