JOOS© - Invest in content creators, accelerate their growth
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JOOS lets investors fund creators in exchange for a share of future revenue. Capital fuels growth—ads, team expansion, better content. As creators earn more, investors profit. A scalable, transparent way to invest in digital talent. 🚀
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JOOS©
Piqls
As a heavy TikTok user, I’m interested. What is the profit structure? What is the legal framework? What type of contract do creators sign, and in which jurisdictions? What types of creators are eligible, and from which platforms? How is actual profitability measured? Are earnings based on revenue sharing, equity, or another model? What protections exist for creators in case of disputes? How do investors track returns, and is there transparency in revenue reporting?
JOOS©
Sup @iralobanovskaya! You've got some great (and many! :D) questions! I'm eager to chat more, let me know if you'd like to connect! Let me give you a quick rundown:
Profit Structure: Investors get a part of the creator’s future income. Creators decide how much they want to raise, the percentage they’ll share, and for how long.
Legal Framework: To be upfront, local laws apply, so initially, there might be some regional limitations. For example, there could be a cap on funding based on where you are.
Contracts & Jurisdiction: We use smart contracts on the blockchain for transparency and security. The jurisdiction depends on your location, but we're committed to staying compliant.
Eligible Creators: Any creator can join! It's perfect for smaller creators looking to grow or bigger ones keeping engagement alive. We’re launching with Twitch and YouTube and plan to expand to more platforms.
Measuring Profitability: Creators choose what slice of their income they’ll share, like a percentage of their Twitch or YouTube earnings.
Earnings Model: Creators stick with their income streams, and investors get their cut based on the deals they make.
Protections: Smart contracts handle terms automatically. Any disputes can be resolved with blockchain's transparency, plus we offer support and safety alerts.
Tracking Returns: Investors have a dashboard with real-time updates, thanks to blockchain’s transparency in revenue reporting.
Hope that helps clear things up! Let me know if you need more info. We're going to update our FAQ, thanks!
Piqls
@joos_me Thanks Fabian! My bad, I'm taking PH a bit more seriously than simply being "thrilled" :D
I'd love to connect, and may be even collaborate in some way, good luck!
Flex-Worthy Templates
Since I'm a creator, I know how helpful this would be for creators. I hope this gets to the top 3 products of the day. Good work on building this
JOOS©
@shushantlakhyani Tom of JOOS here. Hey, thanks for the shoutout! Feedback like that keeps us motivated.
@shushantlakhyani @tombrush Now if the investor can hook me up with some gigs, it'd be a win win. I'd like to partner up with someone who loves to market, maybe another creator who has strong marketing skills. Marketing is a must for having future success, and I know this, but I am just not great at it. I have gained many skills since I began my online journey to reach financial success and I have ideas on what will work and what won't. I think that finding someone with strong marketing skills, who is honest, who won't mind me asking questions and will not mind answering them. Someone who might like hearing my ideas. is honest and has a good attitude. I'm not sure if I'm being unrealistic, I just know what I'm lacking and what's keeping me from moving forward. Until It happens, I'll improve on my skills. I think you have a great things with JOOS, I'd love to hear ever little detail there is about it. Heck maybe you can find the kind of investor that I described and I think a lot of creators would love you for it. A contract can be a short one that can become a longer one later on. The shorter contracts can be enough time to know if it's the best thing for both the investor as well as the creator. There may be creators who may not need funding, and I may be wrong, but whatever it may be for the creator that they lack, similar to what I explained about my need. Pairing two people up, both providing something the other. Of course having some funding would allow me to afford premium tools instead of trials and less than premium quality tools. I think other creators will agree that whatever their particular skill is or low quality, or I could be wrong too, but my guess is that creators with their creative minds will not settle for second best. I may not personally know many creators, but a creators passion is easy to spot. I don't think my results were less than premium results, It just meant I had to put my thinking cap on, get resourceful, which I did. It took longer but what's the alternative? It takes a person who's walked a similar journey to understand what I'm rambling on about. Good luck on your own business journey, I think you are really onto something. Forgive the ramble, its another skill of mine. hehe. I think this is my first ever comment about a new launch.
JOOS©
@shushantlakhyani @pippicandu Hi Teresa, Thanks a bunch for your thoughtful comment and for sharing your journey.
It's clear that you're passionate about what you do! And finding a partner with complementary skills sounds like a fantastic idea. We could match creators to support each other with helpful skills/knowledge/experience... kind of like "growth buddies" (though we might need a catchier name! 😄). Definitely something we'll think about!
And absolutely, it sometimes takes a thinking cap approach to make the most of the resources you have. Wonderful to hear that you embrace that challenge!
We want to to encourage connections that go beyond a "follow" or a "subscription", to really support the creators' growth in all areas.
Let's stay in touch, shall we?
minimalist phone: reduce your screentime
Do you somehow help creator with knowledge how to improve their profits so investors can have better investment returns? Something like webinars or consultations for creators. Because from the perspective of a creator – incomes are not stable every month.
Sometimes it's a fight for survival and sometimes you can't keep up with the promotion. (However, it largely depends on how supportive the creators are - whether people donate to them on YouTube, Twitch, or the creators sell merch, etc.)
JOOS©
@busmark_w_nika
Hey Nika,
That's a really good point. Creator income can be all over the place, and we totally get how tough that can be. That's why we don't just help with funding - we also share knowledge to help creators grow their revenue in a more stable way.
Right now, we offer AI-powered monetization startegies, and we're also looking into mentoring and workshops, to give creators even more hands-on support. The feedback so far has been really positive and we're excited to keep on improving.
Would love to hear - what kind of support you think would be most helpful? 🙂
Thanks for your thoughts!
minimalist phone: reduce your screentime
Maybe creating some hub, or webinars? :)
This is such a cool idea!
One concern though: rug pulls. Could a fake creator creator trick investors into giving them money, and then disappear?
💡If that’s a risk, here’s an idea: rather than new creators getting cash, could their fundraising initially be tied to an online shopping list? Joos would take the investor’s money and buy the items directly and ship to the creators.
JOOS©
Hey,@tleyden !
Great question! Rug pulls are a real concern, and we’re building strong verification and accountability measures to prevent them. Every creator must connect their YouTube/Twitch accounts , so we can verify their identity and ensure they’re legitimate.
That said, a creator’s biggest asset is their community. Their reputation and career depend on trust. Scamming investors/fans would end their career, and serious creators know this.
Your idea about tying funds to an online shopping list (Like throne) is super interesting for us! We’re already exploring direct funding for gear, ads, and services to add extra security, and this could be a great way to refine that approach.
Fable Wizard
This is such a smart solution for creators looking to scale without sacrificing control or relying on unpredictable revenue streams! How do you ensure the right creators are getting access to the right funding based on their growth potential?
JOOS©
@jonurbonas
Hi Jonas,
Thank you so much for your nice remarks!
We consider factors like audience engagement, content performance, and growth potential to ensure that the right creators receive the right funding. In order to help them get the right funding at the right time, we also use our AI-backed growth plan to give them tailored insights into their trajectory.
However, we are aware that each creator is unique and that the creator economy is extremely varied. Since the creator is the one who knows their community the best, they ultimately set the terms, even though it can be difficult to capture all the dynamics.
It all comes down to giving investors confidence in their choices while assisting creators in growing sustainably.
JOOS©
@stefanie_tabacow Hi Stefanie, absolutely! When fans/investors get more involved, have a real connection and stake in the creator’s journey, it really boosts engagement.
During our testing phase we had this fan who said to a creator: “Really love your content, but tbh, your avatar and banner aren’t that great.” :D She was a designer and offered to help, saying: “I’m an investor, so of course I’m interested in you looking good.”
as someone who believes in the expansion of the creator economy, i've been thinking a lot lately about how to get exposure to creators. great concept. i see you have polygon in your stack, where does the onchain element fit in?
JOOS©
@joewelchh
Hey Joe, appreciate the support!
Blockchain helps us distribute money safely and transparently, even in complex cases - whether it’s investor payouts, revenue sharing, or payments to third parties. It ensures everyone gets what they’re owed without delays, middlemen, or trust issues.
And honestly, we have even bigger plans for how blockchain can empower creators... but those are still under wraps.😉
Are there any on-chain features you'd love to see for creators?
Surgeflow
🚀 Congrats on the launch, Fabian @joos_me and the JOOS team! 🎉
This is such a bold reimagining of creator economics! Love how JOOS lets creators scale without losing ownership—finally, a model that treats them like real businesses, not just "influencers." 💡
The focus on ROI-driven growth (ads, collabs, production) is spot-on. But have you considered adding creator-specific metrics (e.g., audience loyalty scores, content virality potential) to help investors make data-backed decisions? 📊
Also, a "success story simulator" (e.g., input follower count → projected growth paths) could make JOOS even more sticky for both creators and backers. Would love to hear your thoughts! 👀
P.S. That "no creative restrictions" angle? Chef’s kiss. 👌
JOOS©
@rocsheh Hi Zepeng, Thanks a ton for your kind words and thoughtful feedback!
We're already using our AI-backed growth plan, which acts like a success story simulator, showing growth paths based on data like follower count, revenue and how engaged a creator's community is.
And yes, we're on the same page about detailed metrics to help investors make data-driven decisions. Audience loyalty and virality potential are definitely on our radar, to give creators and investors/fans the insights they need to succeed.
Appreciate your thoughts!
Build Check
Wow Fabian! It's super interesting the concepto you're bringing with JOOS cause I never thought about sponsorship or investment in this field. It could be a huge game changer. Wish you all the best!
JOOS©
@german_merlo1 Thank you so much! 💪