How do you recruit early adopters for your product?

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Hi PH πŸ‘‹πŸ½ I would like to share experiences on how to get early feedback and validation when launching a new product πŸ§‘πŸ½β€πŸš€ πŸš€ Let's start with mine... 1. In January I created a landing page about my new product with the goal of collecting early adopters e-mails 2. I searched on LinkedIn for professionals that can benefit from my new product. In my case I looked for "conversational designers" and I obtained a list of 6 hundreds people approx. 3. I created a sequence (thanks to an automation tool) to engage with those people on LinkedIn: view profile, follow, send an invite, endorse skills and a couple of follow-up messages to request if they were interested to get early access to the new product. 4. Once they land on the landing page, I started engaging with them directly on the landing page through a widget and a conversational application that I built with my brand new no-code design studio in a few minutes. In this way I obtained the first 100 early adopters. This helped me a lot to gather feedback and improve the product before the launch scheduled on Thursday, Feb 9th. What about your experience to look for early adopters? πŸ’‘
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Kaya Lordoğlu
For me its my personal network who are either working on startups or founded one. I also reach out to my tech-savy collegues.
@kaya_lordoglu fully agree with you!
Anetti Olegovna Lakusha
I use advertising
Drew Falkman
What was the widget/convo app you used?
@drewfalkman for the widget I use the one of Tiledesk. If you join our Community you can get the convo app I used for free and add to your website
Rand Strauss
My product hasn't launched yet. But I found groups that have millions of members where at least one exec has told me that when my site launches, they will want to get their members to sign up. Plus I'm building a kind of marketplace where about a thousand people will prefer their customers to use my site rather than to contact them directly. Why? Because on my site, they'll be able to interact much better with customers they'll be able to earn widely seen reviews they'll learn much more about what their customers want
Referr
@michelepomposo thank you so much for sharing and starting this conversation. Are you able to share the name of the Linked In automation tool/ process that you used here?
abbas
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