CopyWrite Visibility Assessment Score - Turning enquiries into sales with visibility infrastructure
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Measure your business visibility in minutes. The CopyWrite Visibility Assessment scores your website, SEO, Google Business Profile, reviews, content, social presence, AI discoverability, and customer flow.
Get a personalised Visibility Score with practical recommendations to help your business become easier to find, trust, and choose. Follow simple steps with your API key, you can get competitor comparison results
Start free: https://copywrite.biz/score
Learn more: https://copywrite.biz
Replies
How does the scoring actually work when you pull in competitor data, are you comparing against the same eight categories or a different benchmark set?
@kaanildan84332Â This is a brilliant technical question.
To keep the tool lightning-fast and respect data privacy, the competitor module uses a focused reputation and local authority benchmark rather than running all 8 deep technical categories on your rivals.
Here is how the scoring scales when you pull in competitor data:
The Core 8-Pillar Score: This remains uniquely calculated for your business, because it analyzes your deep backend plumbing—like your specific JSON-LD schema layers, technical crawlability, and mobile-responsiveness.
The Competitor Benchmark: When you input your rivals, the engine uses the Places API to extract their live public footprint—specifically their Review Volume, Average Rating, and Map Optimization Status.
The app then benchmarks your core local plumbing directly against their real-world market authority. It maps out the exact gap you need to close (e.g., "You need 42 reviews to outpace Competitor 1 on the map grid"). It’s a side-by-side view of your inner technical readiness versus their external public presence.
the machine-crawlability framing on the AI discoverability check makes sense as a proxy, but crawlability and actually getting cited in an AI answer are two different things - a perfectly crawlable site can still lose to a competitor the model just happens to favor for reasons that have nothing to do with schema or structure. do you have any way of validating the AI discoverability score against real-world outcomes, like actually querying ChatGPT/Perplexity with relevant prompts and checking if the business shows up, or is it purely structural signals for now?
Sharp distinction, and you're right \u2014 right now this measures structural readiness (schema, FAQ content, consistent business info, quotable sentence structure), which is a proxy, not validated outcome. It doesn't yet fire real prompts at ChatGPT/Perplexity/Gemini and check for actual citation \u2014 that's a genuinely different, harder problem, and I don't want to overclaim what this does today. Good feedback, actively thinking about how to close that gap properly rather than fake it
@lindo_zuma that's the honest answer and I respect it more than a made-up validation number would've gotten. structural readiness is still genuinely useful on its own, just label it as that and not as "will get you cited" and you're fine.
@galdayan good catch. thanks
How does the AI discoverability scoring actually work under the hood, and does it need my API key for every single assessment or just the first one?
@volkanon8q Nope, the AI check doesn't need your API key at all!
The only feature that uses your free Google key is the recently added competitor comparison module, this is the only time you need your API key. We built it that way so your rival research happens entirely in your own browser—meaning your data stays 100% private to you and never touches our servers
Love that the scoring covers AI discoverability alongside the usual SEO and review checks. Most visibility tools still treat AI search as an afterthought, so actually weighting it in the assessment feels like a smart move.
@grkemhasanlmce Spot on, Görkem! Thanks for the shoutout.
So many tools treat AI search like a future problem, but people are using conversational search to find businesses right now. Leaving it out of a visibility score just didn't make sense anymore. Glad you like the approach!
How does this compare to something like SEMrush or Ahrefs for the SEO and visibility parts, especially if someone is already paying for those tools?
@muammerbozada Think of it this way: tools like SEMrush are massive telescopes, absolutely necessary to have, but CopyWrite is just a quick wrench.
Big SEO platforms are awesome for deep research over months. But they can also cause serious dashboard fatigue. We built this to be an immediate, 3-minute execution checklist. It flags the exact plumbing leaks costing you local customers right now, so you can fix them today.
How does the AI discoverability piece actually work in the scoring — are you checking how brands show up in ChatGPT and Gemini responses, or something else?
@erifehalil29098Â Simple answer: yes
But the technical part is we don't scrape the actual chat boxes in real-time. Instead, the tool looks at the backend code of your website to see if your data is structured in a way that AI crawlers can actually read. Think of it like making sure your site speaks the same language as the AI—if the code isn't clear, the AI models can't find or recommend you in the first place.