You guys are so fast :) Excited to see Pablo on PH, what a privilege.
Images on social media are something we've been observing and making use of ourselves at Buffer for a long time now, and some time ago we published data about Tweets with images getting 150% more Retweets.
We wanted to help people benefit from images more easily by creating a tool with the same simplicity in mind that we often hear as a reason for people using Buffer for scheduling their posts. Here's our MVP :)
I've not been all that involved in Pablo, it's been an inspiring effort from @brian_lovin, @patrikward, @sahir_memon, @kevanlee and @leowid.
I must say, we still feel we're pre product / market fit (or at least not certain of the fit) with Pablo, and we're working hard to learn and move towards a great mini product people can get a lot of value from. We've done a lot of more private customer development and just today we decided to roll it out more widely and send some traffic from a few places in our app and on our blog, so we can give the product 'oxygen' and learn more.
I think you guys are probably the best group of people we could ask for help with getting Pablo to product / market fit. We'd love your thoughts on what we could improve, things that stand out, things that are missing or things we have that are unnecessary :)
Also, ask me anything! (update - heading to sleep now here in Sydney, my co-workers around the world will be checking the comments :)
@joelgascoigne Been looking for something like this, glad Buffer solved it :)
One suggestion/idea in terms of UX: give more CTA to the upload image button since I was searching for a way to upload a image and I confused the upload icon as a image himself.
Keep shipping!
@knoddecee Spruce is a wonderful product, they've done a lot of things really well! We're excited to build something that will work really well right alongside Buffer :)
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@knoddecee looks exactly the same, down to the layout
@knoddecee@realscottmcleod thanks for mentioning this! It's funny because we tried a few different layouts, but nothing felt right given screen sizes and the constrains of having a canvas + tools.
I imagine the folks at Spruce went down some similar lines of design and we just came to the same conclusion about what *feels* best - definitely inspired by what Spruce has done though, so I definitely don't want it to seem like we're taking credit for a layout :)
I've been waiting for the Buffer team to release something like this.
It's a good MVP and I'm looking forward to seeing how this is incorporated into the Buffer Chrome extension (a one-click option would be nice). While these artistic image + text photos are beautiful, in most situations I'd prefer to use a hero image pulled from the site I'm sharing or a screenshot of the page itself, similar to this tweet of mine. Is this something you're considering, @joelgascoigne?
@joelgascoigne@rrhoover thanks Ryan! So glad to hear those ideas - integrating with an extension seems like a powerful next step if we're able to validate this product and reach P/M fit! I'll keep you posted :)
What is the main difference between this one and https://shareasimage.com/, besides the option to upload your own picture, browser extension etc. And how do you think you would position yourself different on the market?
@jcvangent good one! SAI is an awesome tool - I actually just added them to our /extras page yesterday (https://bufferapp.com/extras)!
They are definitely building a lot of wonderful things - as Joel mentioned above, we're still pre-market fit with Pablo. This means we're still doing a boatload of customer development to learn as much as possible about the people who might need this tool. Ideally we can provide a really wonderful solution to exist alongside Buffer :)
@brian_lovin ok interesting to see where this is heading and how it will differ or doesn't differ in the future from the guys from Share As Image..will keep an eye on this one.
@jberrebi thanks Jeremie! We've discovered a lot of wonderful tools like this in the past few months but realized some of the potential there is to have this exist alongside Buffer! We're excited to see where things go from here :)
Another great idea, Buffer folk — and one that fits beautifully with your core offering. This will definitely make it much easier to share visually compelling content via Buffer.
Easy to use but at the same time customizable and the ability to add to buffer or post to social with one click makes this my go to tool for all quick social sharing graphics. 30% of my 85k tweets include graphics and that number will only increase thanks to this tool!
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@isocialfanz Wow, that's incredible Brian! So grateful that this tool might find a place in your workflow and would love to hear any thoughts you might have, I think you'd have an amazing perspective on this! :)
@patrikward No worries.. been using Canva & ReciteThis since day one and leverage WordSwagg App and Over on my iphone to create social share and blog graphics... Key for me is customization but not too many options that overwhelm the newbie or turn the tool into a timesuck. I will surely provide feedback and no surprise just like Buffer, Daily and Buffer Biz Analytics this is another awesome tool from you guys that will be a must use for my team and my clients!
@patrikward@isocialfanz wow, this is so awesome to read, thanks Brian! Definitely keen to see if you have any feedback or any quirks holding you back from using Pablo full-time over the next few days :) Give a shout anytime on Twitter if you want to chat!
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This is really great. Like someone mentioned above I could see a huge fit as extension. On any page, be able to highlight a block of text, click the extension or right click and then it loads up the tool with all the images on the page, plus access to the addition images in your library. Customize and Buffer!
Brilliant. Thoroughly useful! I have had to use memegenerators for this.
I have two contradictory comments/feedback.
1. It seems to me there are too many options. Keeping it simple would help adoption. The old Secret approach may be helpful.
2. Have you thought about allowing people to add their uploaded imaged to the pool of images.
@oothenigerian Hey Oo, thanks so much for these thoughts!
1. Great observation, this is definitely something we want to keep "under control" in terms of providing the most value with the least amount of UI. We might not have quite hit this balance yet, but we're excited to validate some of our assumptions as people start to use Pablo!
2. It's possible to upload a background at the moment by clicking the first gray square in the gallery, although it won't stay there if you refresh. Perhaps this is something we can improve as folks use this repeatedly :)
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