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Pablo by Buffer - Create engaging images for your social media posts in 30s

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Rob Williger
I just tried this out. Another amazing product from Buffer. It is simple and elegant and really a wonderful way to integrate words and images. Of course., being Buffer it is great the built in sharing tools. Great job and I know I will get. Lot of use from this.
Brian Lovin
@robertwilliger so wonderful to hear Robert, thanks for the kind words! We're super excited to hear what you think as you start to use Pablo - definitely give a shout if you have any feedback or ideas for us!
Samantha Bell
Hey you guys - so wonderful to see another great aspect of Buffer. Well done to all. I've used OverApp, Canva and a few other content creation services and love the idea of this feature integrated in Buffer. Yay! Pleased to read the box around the text is already being removed :) #agility! Tried to download image and first one didn't work then tried again and at first when I did space-bar-over-the-image on my mac to see if it worked, it couldn't work out what app to open in then a few moments later I checked again and it was fine. Seemed strange - might be my computer though haven't had this experience with Canva downloads. The images you've chosen are fabulous. Could this be integrated with deathtothestockphoto.com or unsplash? That'd be a fun collaboration. Love to see you fly! Good luck, enjoy. Grin widely :)
Brian Lovin
@sambe11 thanks so much for your thoughts Samantha! Canva, Over, Spruce and PullQuote are all wonderful tools - but yeah, having this work right alongside Buffer is a really exciting idea :) We'll take a look into the download issues, the current version is still quite lean in terms of development, so there might be some remaining kinks to work out. Right now everything is from unsplash, and it would be totally amazing to team up with them!
Scott McLeod
@brian_lovin Great to see it working alongside Buffer - We @ Spruce thought this was a great fit.
Brian Lovin
@realscottmcleod Spruce is wonderful, <3 you guys!
Ash Read
Congrats @brian_lovin, @joelgascoigne and the rest of the Buffer team. Pablo looks great. So simple to use and certainly saves time creating images on Photoshop. A few bits of feedback: - Share to Facebook: image size at the moment isn't optimised for Facebook, in the future could you add an option to 'Save for FB' and create an image that fits the FB size guidelines - Currently the image links away from Facebook instead of opening up as an image from my FB timeline - Upload an image: could be good to state best dimensions there so people know what size to upload Brilliant stuff! And all the best with the launch.
Brian Lovin
@joelgascoigne @ashread_ wow, this is all amazing feedback Ashley, thanks so much for taking the time to write these out! Couldn't agree more about all of your points - I think we have a lot to work on in terms of getting the dimensions right and improving the clarity of how things work for people on the front-end :) We'll try to clean some of these things up right away!
Lana
I have a soft spot for Spruce but this looks quite nice with a bit more functionality. Would be nice to be able to upload more than one image of your own; it doesn't appear to be able to do that currently. You need to refresh to upload a new image and your previous one is then gone. Besides that, appears to be useful and I could see myself using it!
Sahir Memon
@mstopham ooo Lana that is a good one! Curious, were you hoping to use more than one image to be used as a background? :-) Thanks so much for the feedback! Edit: Lana, were you perhaps referring to having a library of uploads? :)
Lana
@sahir_memon Yes, Sahir, a library of uploads. Some silly people (my hand is forming the shape of an L on my forehead) have *bought* stock photos and it would be nice to tap into those, from time-to-time. It would be nice to sort of A/B test them too -- which one works better for the social share. Re: "...more than one image as a background.." I think that's a bit too complicated and I would probably jump into Photoshop to stitch or grab different elements from the images to make one cohesive image. Maybe that would be useful to someone though!
Sahir Memon
@mstopham Ah yes a library of uploads! That is definitely something we have on our minds. Really great to have some validation from our users :-) Regarding "....more than one image as a background.." I completely agree. That could get quite complicated and we are striving for simplicity. :) Thanks so much for your awesome and quick response Lana!
Scott McLeod
@mstopham Lana you're awesome! Glad to hear you've still got a soft spot for Spruce. Look forward to seeing what Buffer does in this space!
Michael Chamkin
Great product! Easy to use and works effortlessly with Buffer which I use daily. Would love to have an ability to pick solid backgrounds or even better - input hex colors for the background. Also, curious why did you guys name it "Pablo"? :)
Sahir Memon
@michaelchamkin Thanks for the wonderful words and feedback Michael! Ooo solid backgrounds specially with inputting hex colors is a really great idea! We'll keep this one on our mind! :-) Ah, good question regarding the naming! We named it after Pablo Picasso ;) Thanks again for the awesome feedback! Give us a shout if you have any more feedback or ideas!
Marcus Karoumi
Love it but why can't a find a direct link to Pablo on the Buffer site yet?
Joel Gascoigne
@mkaroumi this is a great question Marcus and we'll probably change that soon. We've been trying to be disciplined about validating and achieving product / market fit with Pablo before we get excited with marketing and spread it. We've learned the hard way before (and had a few successes) that the excitement of a marketing launch can hide some bigger problems with creating a sticky, engaging product. We're completely focused on making something that is super valuable and becomes a daily tool for many people before we start some of the other post product / market fit activities. We've been quite deliberate about how we've turned our dial on increasing traffic to Pablo in order to get enough users to learn whether we've achieved that fit and iterate fast, before we open the floodgates completely and shout about it. Of course, being on ProductHunt changed that a little for us (an awesome situation for us), so we might need to rethink our approach a little. Hope that makes sense :)
Marcus Karoumi
@joelgascoigne great answer. Thanks. I just have one problem right now: When I create a pic and download it, it's downloaded as a text file instead of a JPEG or PNG. That means I can't upload it on Twitter later. Is this a common issue?
Jacques van Heerden
Really slick tool guys! Way to go for keeping users interested in utilizing Buffer app for all their social needs.
Brian Lovin
@jacquesvh thanks Jacques, we're excited to spend more time learning about this one and what problems it might solve for different people :) As Joel mentioned here, we're still pre-market fit, so we're still planning to learn as much as possible during the next few weeks!
Thomas K. Running
@joelgascoigne Neat tool! Is there a size limit for picture uploads? I've been trying to upload some images around 4-5 MB, but nothing happens (no error message, but the spinner doesn't start either). Small images work fine.
Brian Lovin
@joelgascoigne @kjemperud hey Thomas, thanks so much for the comment - I'll look into any upload limits and report back as soon as I know!
Brandon Lipman
This is fantastic. I have been doing this manually for the most part. Would love to see this come to Buffer's mobile app.
Brian Lovin
@lipmanb oh wow, manually! Hopefully this will save you some time Brandon, definitely give a shout if you have any feedback or ideas for us :) Making this work in mobile would be slick as well!
Zack Miller
Very cool. I've been using Spruce primarily because of its simplicity and speed. I can see Pablo becoming part of my daily workflow.
Patrick Ward
@newrulesinvest Awesome to hear Zack, Spruce is a great tool! Keen to build something that can seamlessly slip into the Buffer experience. :)
Scott McLeod
@newrulesinvest Nice to hear you're still an avid Spruce user Zack! Love to hear more if Buffers Pablo replaces Spruce for you.