This is really just another distribution channel. I don't like the idea that they cap payouts, but the average video won't hit that anyway. This is about having a bunch of videos, not just a one-time thing, although it would also be great for indie film people. I like that it's not exclusively to Amazon. Oh how distribution has changed since my film school days when only the big dogs with their fake indie studios had chances.
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Interesting!
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Very interesting. I use Prime Video often to watch shows not available on Netflix like Doctor Who, Veep, or The Man in the High Castle. If they add shows like CGP Grey or Crash Course, I probably would watch some of the longer videos on Prime instead of YouTube. This could be beneficial for some creators as platforms increase the rewards for exclusivity but I'm not sure if being tied to one platform works out best in the long run.
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The videos would be behind the prime paygate, youtube is free. I just don't really see how Amazon will be able to justify the smaller audience and reach to content creators.
Seems like an inevitable move. Until Quiver came around (https://www.quiverdigital.com/), it cost tens of thousands of dollars to get your content on Amazon Video, or iTunes for that matter. It's still a couple thousand $$ though. All of Amazon Instant Video apps push Amazon Prime videos so much that if they want content they have to do something to lower the barrier to enter.
Very excited about this!! I never go to YouTube for content but am on Amazon Prime a lot. Their shows are top-notch, so I wonder if permitting us all to distribute our videos will dilute perception of quality. We'll see...
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