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The most hyped launch of 2020 (so far)
This newsletter was brought to you bySetappThe most hyped launch of 2020 (so far)

HEY was created by Basecamp, the 21-year-old company led by Jason Fried and DHH. It’s the freshest take we’ve seen on email since Superhuman, but HEY isn’t just an email client, it’s an email platform. This vertical integration gives them the ability to do things others can’t.
Here are a few features you might love:
- “Imbox” screening – Only people you’ve approved get into your imbox (aka, inbox)
- File browser – Every attachment is indexed and easily searchable across email threads
- Reply later workflow – Rather than chicken peck your way to inbox zero, HEY offers a slick UX for batching replies
- Built-in spy blocker – By default, spy trackers are blocked so senders don’t know when (or where) you opened their email
- Silent by default – Push notifications are off by default to avoid repeated distractions throughout the day
- Tempo takes a very minimal, zen-like approach to email
- Twobird bundles email with to do’s, reminders, and collaborative notes
P.S. If you’re curious how Basecamp built HEY (and its other products), read ShapeUp, a free book for startups and makers.
Relanote just launched, turning scattered notes into a wiki-like knowledge base.
If you're into this category, definitely give Roam Research a try.
Grow your app with Setapp: revenue, users, & AI

You shipped the app. Now comes the part nobody warns you about.
Billing across dozens of countries. Licensing agreements. Tax compliance. Customer support for users you haven't met yet. And if your app does anything with AI, add provider management and infrastructure costs to the pile. None of that is why you started building — but all of it is now your problem.
Setapp is trying to take it off your plate.
You probably know Setapp as the subscription marketplace — one monthly price, hundreds of Mac apps. On May 21st, they turned toward developers. The pitch is simple: list your app, reach users who are already looking, and let Setapp handle the business layer.
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Our ultra-fast Daily: Three takes on new products. Yesterday’s top ten launches. That’s it.