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recent
p/general
by
Dan Bulteel
•
5mo ago
Understanding social media algorithms to get more advantage + agency (longer read)
... step-by-step way to solve a problem. Which means every algorithm has a job: Example (TikTok): the job is matchmaking - pairing a video with someone who ll care. Success = full completions + replays. Translation: design for finish-ability and
rewatch
-ability. Example (Instagram): there isn t one master algorithm. Feed, Explore, and Reels each have different goals. Reels cares about watch time and share-ability, so you need to think about % of view completion and getting shared in DMs. This ...
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