... product and spend years making it successful. This makes sense when you are building a venture-backed company and trying to create one huge outcome. But I am not sure it is the best strategy for indie hackers. The alternative is what I call the many-donkeys thesis . Instead of betting your entire career on one product becoming a unicorn, you build a portfolio . You might create ten products. two eventually make $10K+ per month five make between ... ... three make nothing That can still become a great business. Pieter Levels is probably the clearest example. He describes his approach as a shotgun: launch many projects and see which ones stick. Nomad List and Remote

... Some of the most inspiring startup journeys of the last few years happened in plain sight. @levelsio built Nomad List and RemoteOK live on Twitter sharing revenue numbers, failures, and pivots in real time . @marclou does the same, shipping products publicly and turning his audience into his distribution . Both have built massive followings and real businesses partly because of how openly they build. The case for build in public is strong. You get distribution before you have a product ... ... attract early users, feedback, and sometimes investors. Just from sharing the journey honestly. But there's a real downside that doesn't get talked about enough . When you share too early, you hand your roadmap to every