For us, it started from something frustrating: creating content felt very annoying and time-consuming. We tried the classic way: scripting, memorizing, filming, editing. But none of it felt authentic. And honestly, it was eating time we needed to focus on other things.
At the same time, we kept reading the same advice everywhere: "founders should build in public and create content consistently". Easy to say but harder to do in reality. So instead of forcing ourselves to create content from scratch, we tried something simple: recording our own calls and using those moments as content.
During today s standup meeting, an idea came up about improving our presence on Reddit (for LLM search visibility and similar reasons).
One of the suggestions was to look for high-karma accounts and possibly buy them to appear more credible when posting and mentioning the product within the posts/comments. It s a tactic, sure, but to me it already feels like it crosses an ethical line. I sometimes worry they can seriously damage a company s reputation.
They say the best investment is in your health. (I agree, although I have to admit I don t really stick to that myself.)
Right now, health is mostly being supported at the level of:
physical fitness (workout apps, weight-loss tools, smart devices for heart-rate tracking, step counters) mental health (e.g., digital detox apps, a personal therapist in your phone) longevity (more of a long-term process, experimenting across different areas)
Most software wants you to come back every day. The business model depends on it. More sessions, more engagement, more opportunities to monetize.
But what happens when your product's purpose is to help someone understand themselves better? At Murror, we've been wrestling with a paradox: if we do our job well, users should eventually need us less not more.
I'm Mark, solo dev and co-founder of Moss Piglet a privacy-first public benefit company.
Habit tracking is personal. Your goals, your struggles, your progress that's some of the most intimate data you can generate about yourself. So why does every habit tracker out there store it in plaintext on their servers?
Metamorphic is a zero-knowledge encrypted habit tracker. Your data is encrypted in your browser before it ever leaves your device. The server never sees your habits, your goals, or your progress. Not even we can read it.
The market has never been this crowded. AI has made it possible to go from idea to shipped product in days which means Product Hunt is now flooded with launches every single week. More products, more noise, more competition for the same front page.
So I've been thinking about this a lot: what actually separates the products that make it to the top from the ones that quietly disappear by noon?
From where I sit as a builder, here's what I genuinely believe matters:
