Launching is exciting because everything is happening at the same time. People check the product, you get feedback you talk to users, you feel that something is moving. But after the launch, it becomes harder. The big moment is gone, and now you have to keep showing up.
Personally, I think this part is underestimated. Because launching gives you attention, but it doesn t automatically give you growth. For example, after a launch you still need to:
We launched on Product Hunt on April 9, 2026. From this launch, we ended up with:
But the real work started weeks before launch day.
With @bengeekly , we spent weeks trying to understand how @producthunt actually works. Not by reading random launch guides , but by being active on the platform:
I like working (a lot of working), but sometimes I struggle with my time. Understand that I am not able to manage/fit everything that I wanted to do in my schedule.
So I had to "re-organise" some activities and was able to learn something or make myself productive.
