Influencer marketing

This category covers tools to find creators, track social commerce, manage partnerships, and sell online—helping brands run data-driven campaigns at scale.

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Highest rated influencer marketing products

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Anchoring discovery,

offers granular filters, authenticity checks, and outreach workflows for structured influencer sourcing and attribution. For TikTok-first commerce,

unifies shop, creator, ad, and LIVE analytics to guide product research and creator outreach at scale. On the creator-ops side,

automates brand deals, media kits, CRM, and payments—reducing coordination overhead for ongoing partnerships.

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Forum discussions

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How much are you willing to pay for influencer promotion of your product?

At a time when everyone allows themselves to build any solution using AI, it is difficult to differentiate themselves, and makers are betting on more aggressive distribution.

Some differentiate themselves with good tech support, some build their personal brand as a founder, and some pay influencers.

96 comments•939 views

6mo ago

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How to build relationships with influencers when you want to promote your product?

This is more of a feedback for marketers who are trying to establish contact with bigger influencers.

Thanks to my experience from "both sides", I noticed certain patterns that could work better and satisfaction would be on both sides. :)

46 comments•475 views

5mo ago

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How to Work with Creators/Influencers (a different way)

Hey all - I see a lot of posts here (and even more on Reddit + founder forums) about working with influencers and creators. Why? Well, they control attention, and we all need it!

I used to run creators at adidas (there it s anyone from an artist to an athlete to an influencer). After that I was at TikTok (where creators = the product - without them, the algo has nothing to match).

14 comments•207 views

5mo ago

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How do you approach email marketing when you want to sell products?

According to Neil Patel's data about influencer marketing, newsletter/email is the most effective channel when it comes to ROI (attached infographics; source)

But not so many influencers own newsletters; in most cases, only social media channels.

15 comments•447 views

6mo ago

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