For sales reps, Nektar is an adoption-free solution that automates CRM data entry. For Revenue Operation teams, Nektar is a no-code solution offering true visibility into rep productivity, pipeline activities, and revenue predictability.
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Maker
Thanks, @kevin, for hunting us!
Hello, Product Hunt community! 👋
With great excitement and joy, I present to you all Nektar - a no-code solution for revenue operations and customer-facing teams.
### The Plot
Before I founded Nektar.ai in February 2020, I spent more than a decade in B2B sales, and I can confidently say that there is no sales rep out there who wants to update a CRM. A sales persons’ day is packed with countless follow-ups, endless meetings, research, discovery, demo, navigating the buying committee, handling competition, and doing internal reviews…. - there is just no time for reps to update a CRM. And so, a CRM is perennially missing critical revenue data.
Buyer contacts and engagement activities along the revenue funnel are the fundamental data blocks that can answer any business question. While such data should ideally reside in a company’s system of record (aka nervous system) - the CRM, more than 50% of contact and activity data remains outside a CRM, siloed in disconnected tools. Meanwhile, 27% of the data in the CRM decays monthly.
Who bears the brunt of this CRM data leakage?
👉 To begin with - Revenue Operation teams because they now have poor, incomplete data that are not reliable for generating accurate and timely insights about Revenue forecasts, pipeline health, and rep productivity.
👉 This percolates into leadership teams wherein decision-making is compromised by inaccurate, low-quality insights that result in revenue leakage. It’s a vicious cycle:
Poor CRM data → poor insights → poor decisions → poor outcomes
### The Knight in Shining Armor
This is where we meet our protagonist - your friendly neighborhood, Nektar 🤓
🌟 Nektar promotes ZERO rep/user adoption
Think of Nektar as a magnet that is attached to every sales rep. As sales reps go about their day, Nektar captures all their revenue activities and buyer contacts at all touchpoints - email, calendar, virtual meetings, chat, or social- and syncs it in their CRM. All this without requiring the reps to even lift a finger.
ZERO rep/user adoption needed. That's the future of sales we see.
🌟 Nektar fits the entire customer lifecycle (or revenue funnel)
Nektar's data capture and CRM sync capability are not just limited to sales reps. Nektar can be used for the entire customer lifecycle, including:
- Prospecting: SDR/BDRs
- Closing: Presales and sales
- Retention: Customer Success
- Expansion: Account management
🌟 All the captured and synced CRM data is fully reportable
Nektar syncs and updates data in standard CRM fields, so all the captured data is fully reportable - not just from a CRM but also from any existing business intelligence (BI) tool like Tableau, Looker, Domo, and more.
🌟 Nektar makes existing sales tools work smarter
Because Nektar enriches the CRM data, any sales tool that feeds on CRM data will start generating fuller, more accurate reports and insights.
🌟 All historical CRM data gaps vanished on day 1 of implementation
Upon going live with Nektar, its AI scans your CRM and plugs all historical data gaps. On day 1, you get a data-packed CRM - what it was originally and always meant to be - a system of record.
### Launch Offer
As part of our launch, we’re giving away a free, no-obligation CRM scan.
Companies find that 50-70% of their data leaking from CRM gets fixed overnight.
So if you’re a Salesforce CRM customer and want to know what your revenue data leakage looks like and fix your CRM mess, we’d be happy to set you up. It takes just a 30-min implementation call to get started.
🥂 Here’s to a future where CRM data leakage is forever eliminated!
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@abhijeet_vijayvergiya Thank you for bringing me to work on this beautiful product.
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Maker
@pranay_gondane2 it's been awesome building this with you and the wonderful team at Nektar
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It's been a truly amazing journey so far man! Excited for the next chapter.
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@kevin @abhijeet_vijayvergiya Congrats on the launch! Discovered this product on Invincible Product Hunters Community (link in my profile) :)
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Thank you @abhijeet_vijayvergiya. It has been such an amazing journey. I have learned so much in last 2 years seeing how to build a company, how to build a product. It just has been learning on steroids!
Super excited for what's about the come.
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I am building Nektar because..... while CRMs were launched to be the single source of truth and drive sales activities and forecasting, it has failed to do so. I have been part of CRM product engineering teams building forecasting tools and enhancements to make the life of sales agents and sales managers easier and more predictable.
Almost all these tools/features fall flat on the face because of "poor data". How can we expect to forecast, when we don't have data or the data is incorrect. It is a big burden to keep the CRM updated and track all revenue generating activities performed and the buyer committees mapped. All of this generally depends on sales agents to manually update the CRM with the data on their activities. What would sales agents do… more sales or data entry?
I joined Nektar as the problem being targeted is one that I had seen first hand and to be honest had frustrated me in my previous endeavours. Getting data into the CRM with no manual effort and maintaining data hygiene is something which I feel is a problem worth solving and to be honest … we are rocking it here at Nektar. You have to try it to believe it…
Do a scan, check the gaps and decide for yourself…
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@baqir it's been wonderful to have you along for the journey, and seeing your growth mirroring Nektar's! Excited to see what we'll do in our next chapter.
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@_aravind Thanks man. It has been amazing to learn so much in so less time! :-) I m so excited for whats' about to come !
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@abhijeet_vijayvergiya Thanks!!! Still remember those early days and how we have evolved. Can't believe we have come along so far.
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@baqir Now that living nightmare of lost data will never haunt you since nektar is curating a better world for the sales and revops folks.
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I am building Nektar because..... while CRMs were launched to be the single source of truth and drive sales activities and forecasting, it has failed to do so. I have been part of CRM product engineering teams building forecasting tools and enhancements to make the life of sales agents and sales managers easier and more predictable.
Almost all these tools/features fall flat on the face because of "poor data". How can we expect to forecast, when we don't have the data or the data is incorrect. It is a big burden to keep the CRM updated and track all revenue generating activities performed and the buyer committees mapped. All of this generally depends on sales agents to manually update the CRM with the data on their activities. What would sales agents do… more sales or data entry?
I joined Nektar as the problem being targeted is one that I had seen first hand and to be honest had frustrated me in my previous endeavours. Getting data into the CRM with no manual effort and maintaining data hygiene is something which I feel is a problem worth solving and to be honest … we are rocking it here at Nektar. You have to try it to believe it…
Do a scan, check the gaps and decide for yourself…
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@abhijeet_vijayvergiya and @_aravind thanks for the opportunity ... your dedication to the cause and the clarity in vision lead the way to where we are... We had a great journey so far and have an exciting journey ahead of us
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Maker
@akshay_valiya_rakkanchath Very well put, Akshay! Poor CRM data -> Poor insights -> poor planning -> poor outcomes
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@akshay_valiya_rakkanchath awesome teammates make super awesome product. So glad to work with you
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@akshay_valiya_rakkanchath With great managers, come great products!
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I'm building Nektar.ai because I have faith in the leadership’s goal of making lives of salespeople better.
Before I joined as the 5th Engineer (10th employee) of the company, I asked my CEO @abhijeet_vijayvergiya “Why start this startup?” and his earnest response was that it was hard to let go of salespeople because they couldn’t hit their quotas - if they would’ve had tools like Nektar, they wouldn’t need to be fired, the salespeople and their manager would both be happy and the company would make achieve its annual goals.
Nektar's unique value proposition of being a zero-config no-code platform which complements other sales tools, rather than interfere with it - its first of its kind!
If you're a Salesforce CRM customer, please take Nektar for a test run to believe it!
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@abhijeet_vijayvergiya @ashniu123 Hey man, thanks for joining us on this journey! Your enthusiasm and creativity will be big for propelling us forward.
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@abhijeet_vijayvergiya @ashniu123 We almost had similar journeys in nektar ;)
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@ashniu123 - well drafted. It's a real pain and developers like you can help into eradicating that pain. Kudos.
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@abhijeet_vijayvergiya @ashniu123 Love the story! You're the OG.
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@ashniu123 Glad to have you on the team and build the product from groundsup
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I am building Nektar because..... while CRMs were launched to be the single source of truth and drive sales activities and forecasting, it has failed to do so. I have been part of CRM product engineering teams building forecasting tools and enhancements to make the life of sales agents and sales managers easier and more predictable.
Almost all these tools/features fall flat on the face because of "poor data". How can we expect to forecast, when we don't have data or the data is incorrect. It is a big burden to keep the CRM updated and track all revenue generating activities performed and the buyer committees mapped. All of this generally depends on sales agents to manually update the CRM with the data on their activities. What would sales agents do… more sales or data entry?
We spent the last several months building a state-of-the-art solution that utilizes best practices of data science, NLP, and modular architecture to automate CRM entry with ZERO user adoption
Nektar captures revenue activity data from scattered tools - email, calendar, chat, and social, from all teams and unifies it inside a CRM.
Do a scan, check the gaps and decide for yourself…
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@daniya_masood Thanks for being part of the journey! You help make Nektar a product that our users love!
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@daniya_masood You have one of the hardest jobs to identifying bugs before they ship to production and you have been so good at it! :) Thanks!!
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@_aravind Thanks for the support... It's always a team effort that forms a bigger picture.. So kuddos our Awesome team. :D
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@baqir Thanks for the hype and support always.. It's the effort of everyone that fruits the results ... Kuddos to our Awesome Team :D
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@daniya_masood The journey is not over yet... Let's keep building!
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Thanks for hunting us, Kevin!
Hello, Product Hunt community 👋
Today is a big day for Nektar. So before I continue, I wish to extend my gratitude to my Product and Engineering team who supported us with 100% faith in our product vision.
Building a product in a category that is rapidly getting overcrowded, and yet building it to successfully differentiate from every other tool in the space is one of the best challenges that Engineering and Product teams can solve. So when Abhijeet Vijayvergiya approached me with his idea for Nektar, I had to say YES 💯
After months of product and user research, we established 3 key product goals:
1️⃣ Ensure ZERO need for user adoption - the majority do not want to adopt yet another tool
2️⃣ Maximize flexibility - give customers a solution that fits their unique use cases with a composition-over-configuration (‘Lego-like’) architecture
3️⃣ Complement the existing revenue stack - elevate the status quo without changing the existing structure
And, thus was born Nektar, a solution that merges our data-first or data-unification strategy and the best practices of data science, NLP, and modular architecture to address our product goals.
Never underestimate the power of product and user research and feedback. I want to thank our early design partners for their support and guidance in co-creating the Nektar we launched today.
While we work on our self-serve product journey, today, we’re offering a free, no-obligation CRM data scan to show you how much and what revenue data your CRM is missing.
So if you’re a Salesforce CRM customer, we’d wish for you to take Nektar for a test run and share your feedback. It will take a quick 30-minute call to set things up.
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@_aravind Congrats on the launch 🚀
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@_aravind Hey man thank you for bringing me into this journey along with us. Last 2 years have been amazing, we have faced lots of up and downs and we always came out of it. So let's buckle up for whats about to come.
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@_aravind late to the party but love the story of multiple pivots in finding the product-market fit. Supper excited to be part of Nektar's story and how it has unfolded. Many more wins ahead of us for sure.
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@_aravind @fares_aktouf thanks for the shout out and support.
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I am building Nektar because I have been there, in the shoes of the sales rep in a toxic relationship with my CRM. I have been there in the goose chase by my manager for trying to get me to update my CRM and I have been in the shoes of RevOps bearing the brunt of maintaining data hygiene. I am building Nektar because I say no to manual CRM updates. I say no to crucial insights falling through the cracks and I say yes to Nektar.
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@your_saas_guy Amazing work man, today and in the run up to today.
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Maker
@your_saas_guy You've got more horsepower than a Lamborghini, my friend! Love working with you and bringing Nektar out to the world!
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@your_saas_guy Totally relate to this man.
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@your_saas_guy Nektar will be the next big thing is sales saas.
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@your_saas_guy You are a powerhouse of energy and ideas. Keep up the good work.
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