Drift ABM

Say hello to the future of account-based marketing.

5.0/5
About

Now sales teams can instantly connect with target accounts and have qualified conversations in real-time.

2 Reviews
Tejaswi R
Peter J. Davison
Amanda Yee
 +10 reviews
  • Tejaswi R
    Tejaswi RBuilding @TypitoHQ. Ex @VWO @Pipe_monk
    Pros: 

    Ideal customer visitor notification. Personalized messages and the gorgeous interface

    Cons: 

    Not sure how the visitor tagging works. Other tools show the broadband service provider in such tracking - which renders it useless

    Since the day Drift launched their sales chat and related features, I was looking forward to see how they solve the problem for marketing teams. The ABM suite looks powerful. Drift is built around conversations and with it, marketing teams can actually focus on providing a delightful experience, messaging and storytelling to convert high value prospects. It is pure gold for outbound marketing and can't wait to get my hands on it

    Tejaswi R has never used this product.
  • Zak Pines
    Zak PinesMoneyball Marketer
    Pros: 

    Totally integrated with Drift, Practical application of ABM, Easy to use, Great way to align sales & marketing around target acocunts

    Cons: 

    not seeing any cons at this point

    Account-based marketing should be embedded in all your existing marketing practices – both inbound and outbound. Marketing technology tools should adapt their products to help businesses do that. ABM shouldn’t be a separate tool or strategy. Drift is a perfect example of that.

    Zak Pines has used this product for one day.