Chris Messina

Webflow AI site builder - Turn a prompt into a production-ready site with Webflow

Turn a simple prompt into a multi-page, production-ready website with Webflow’s AI site builder. Start with structure, styles, and animations, then continue building seamlessly in Webflow. It’s a faster start on a foundation built to scale.

Add a comment

Replies

Best
Michael Henderson

@josh_berman Yo dude, freaking love Webflow and the new site builder looks sick. Congrats on the launch. Epic.

I do research for H1Gallery newsletter, where we feature exceptionally good marketing headlines, you can google us.

Was hoping to get your comment on what your strategy was for the landing page with "Start fast. Build right."

Webflow AI Site Builder's landing page will be featured in the Feb 13th H1Gallery newsletter whether you give us a quote or not, but we'd love to add your comment to the newsletter if you'd be willing to take a sec to offer one.

The question is basically how you landed on that headline or what your strategy was for writing the hero copy?

Josh Berman

@michael_henderson550 thanks for sharing in the excitement — what an honor! Huge credit to Laura, our copywriter, who really helped nail this one.

Speed is the obvious promise of AI in website creation, but speed alone isn’t enough. Webflow’s AI site builder is designed to help teams build something that’s production-ready, easy to modify, and built to scale.

“Start fast. Build right.” captures that idea. The AI site builder helps you jumpstart the process and establish a design system from the beginning, while generating more of the site up front so teams reach value faster. And because every site is built on Flowkit, that early speed doesn’t come at the expense of long-term structure or maintainability.

Let me know if you need any other context for the feature. And please do share a link when it’s live.

Tugay Pala

prompt to site sounds good but how locked-in is the output? can you still edit everything in webflow designer after or is it restricted?

Josh Berman

@tugay_pala Once you complete the AI site builder flow, you move into Webflow’s core experience with full control of your site. Nothing is locked or restricted. You can edit every part of the site using the full breadth of the Webflow platform, just like any site built from scratch.

Tugay Pala

"Production-ready" is the key phrase here - most AI builders create prototypes, not deployable sites. How does it handle responsive design and accessibility out of the box? Webflow's design system is already solid, so adding AI on top could be really powerful for agencies.

Josh Berman

@tugay_pala "Production-ready" really is the bar.

With the AI site builder, responsive design is handled from the start. Layouts are built using Webflow’s established responsive structure, with consistent spacing, typography scales, and components that adapt across breakpoints. You’re not getting a static mockup. You’re getting a real, responsive site that behaves the way a Webflow site normally would.

On accessibility, the AI site builder leans on Webflow’s underlying best practices: semantic structure, proper heading hierarchy, and clean HTML output. It’s not a replacement for a full accessibility review, especially for agencies with strict standards, but it gives teams a strong baseline rather than a throwaway prototype.

That combination is what makes it powerful for agencies. You get speed up front, but on top of a design system and platform that are already built for real-world deployment and scale.

Gabriel Oliveira

Fast is good.

But starting with structure, styles, and logic in place is what actually makes it scalable.