Let's assume you have a product lauched already and your users are engaging on your social media most often and responds to tweets and contents you portrayed.
-Community management is important in this aspect, managing closely what your users says and feel towards your product is one way of increasing your growth of your product incredibly.
- Once you can get hold of community management, marketing won't be a problem, because your users have this bonding relationship with the product already and they tell people about how this product is just too awesome.
Hope this helps
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