The $80B market research industry has a simple problem
You can't test your strategy before you launch it, you can run focus groups. You can survey panels. You can ask ChatGPT. But none of them will tell you what happens to your business over the next 12 quarters if you execute your plan.
That's what we built.
echotest is the world's first synthetic market simulator with temporal lifecycle simulation. You define your product, market, pricing, and campaign strategy. We run it through 2.5 million digital personas — built from real census, cultural, and behavioral data across 195 countries.
But here's what makes it different from anything else out there:
Our agents don't just answer "would you buy this?" They live through your strategy quarter by quarter. They remember your Q1 launch when making their Q4 decision. When you change your pricing, competitors respond automatically. Satisfaction builds, decays, and recovers. People churn for specific reasons you can trace back to the exact decision that caused it.
The output isn't a score or a dashboard. It's a 20-page consulting-grade strategy report — the kind that used to cost $50–100K and take 6 weeks. Delivered in 12 minutes.
We validated it against a real market entry. The simulation predicted 81K year-one subscribers. The actual number fell within that range. More importantly, it flagged price sensitivity as the top churn risk — and the company changed their pricing 7 months later to fix exactly that.
Every engineering discipline simulates before committing. Now marketing can too.
🔗 echotest.ai


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