RetargetLinks - Turn every link you share into targeted ads

Hey @adamscochran, congrats for @omersventures raise! We are fans of DuckDuckGo here in Vancouver (in Singapore now as going through Techstars/Rakuten accelerator). To answer your questions: 1) We are priced at a premium because we consistently deliver x3-10 ROI for our users. We are also more or less in line with Facebook ads so not unreasonable. Last but not least, most of our users are in the $100-300 spend range and give volume discounts once your monthly spending goes beyond this. 2) In order to get a discount, you can reach out to us at hello@retargetlinks or @marillondesmaraisbeaupre once you have a certain number of clicks in order to estimate your spend before launching the campaign. In your case, we don't have any doubts that you can reach enough people to benefit from this. 3) We insert an anonymous retargeting cookie in the browser of the person clicking on the link and then we redirect to the final destination. If the cookie happens to appear in FastCompany, then they will let us know via (most likely) Google Display Networks and we place our bid for that cookie. We might win or loose the auction. We aggregate the data on where people are clicking the links from (Twitter, email, Facebook etc) and the location at a country level. We also aggregate the device type (iPhone, Android) and browser (Chrome, Safari) but that's it. No PII whatsoever, no data collected, no tracking of any sort. We just know that *a* person that clicked the link is now in Fast Company and that we can bid to show an ad. 4) Our cookies are set to last 6 months but you are also limited to frequency caps. These are no more than 2 a minute, 5 an hour, 9 a day and 15 ads max per person for the duration of the campaign. All this can be set to your wish: on clients that work on travel know they targets are going to take a decision within a week so the lifetime of their cookies is set to 2-3 weeks. They frequency cap is, concurrently, more aggressive. 5) We place our cookie (we don't give away our ID, I am afraid, as this is our business model ; - ) but we allow users to also place the Facebook, Twitter and LinkedIn pixels as we are still working on these integrations. Note that the script that places our cookie is designed to fire very quickly and made for link retargeting so you will not have the same "cookie-drop" performance with these third party pixels. Excluding the Facebook app on mobile that obviously can't be cookied, we are able to insert the cookies in 75-90% of the cases whereas a "site" retargeting cookie will be around 30-40% because of the slow speed. The fast speed insertion is part of our patent claims. 6) As you'll see if you create an account, you can have as many campaigns as you want. Once you place a cookie and, if the cookie is not expired, you can display a fresh set of ads to your audience as the frequency caps is per group of ads. 7) Yes we do. Our trade desk plugs to AppNexus and Double Click. We can also provide brand safety services and any other programatic request. None of this is available on our front end but we can customize your campaigns directly on our back end. 8) Yes we do. The most frequent use case is for exclusion cookies on the "Thank you for your purchase page" so that person is not retargeted anymore. Hope this answers all your questions but please reach out to us at hello@retargetlinks.com if you want to dig deeper and kick the tires!

@jensger we don't place your ads in front of any other ad. We actually PAY the publisher (FastCompany, DerSpiegel, Wall Street Journal etc) to place your ads through Google, ApNexus, OpenX etc. It's a bidding process that happens in milliseconds but our bidding algorithm always makes sure your ads are placed. Our service is used by large companies like P&G and WPP.

@sergesalager Thanks for your clear answer, now it make sense :)

Hey @precisely_fouad_tabsh, thanks for your comment! We are different in two ways. We retarget users on a link based on content they consume online. You couldn't get this level of audience segmentation with Facebook retargeting or Adroll. For example, if you are Pantene Curl and you tweet a link to an article about "top curly hair tips", people clicking on it most likely have curly hair. Then you have a segmented audience of curly hair people which you can retarget with ads about curly hair shampoo. Your ads will convert more because you ahve the right audience. Lastly, the technology is dead easy to use, you just have to shorten links and drag and drop your ads to launch your campaign. You don't even need a website. Reach out to us if you want to see a demo!

@couro Hey Andy - thanks a ton for the support :) We are actually working our way through in-app browsers. Social Media in-app browsers and Safari are quite hard to crack into - so far, no one has been able to get into there. However, if your links are opening a chrome browser on mobile - then you can definitely use us!

@benjamin_gyuro Thank you Benjamin 😉

@vivian_yeong Hey Vivien, Thank you so much for your kind words - we are really glad we could help you guys and despite a couple of hiccups, your campaign did amazingly well - congrats on the success!

Thanks for the mention, @brian_lecount1. Great to count you guys as clients ; - )

Hey Amy, Thanks so much! Small agencies are the bulk of our customers - and we are glad we could help you impress your clients 😃

@jiwon_nique_jang Thank You Jiwon! We value you as a customer and really appreciate your support 😄