Notch Cinematic Shorts - Create viral video ads that perform while being on-brand.

Hey everyone, Vinay here, Co-founder of Notch.

Thanks for checking out Cinematic Shorts.

Anyone who has worked in performance marketing knows this:

Producing video ads days, and they cost a lot.

And by the time production, edits, and approvals are done, the opportunity to test that idea has already passed.

@ajain and I saw this firsthand at Meta while building Video ads products. It was very hard to produce to conversions from Video. After working with 5000+ agencies and enterprise teams across dozens of brands on our platform, the need for easy to build but performance driven Video ads was completely missing.

Cinematic Shorts is our attempt to solve that problem in a practical, brand-safe way.

Shorts does five things really well:

• Starts every ad with proven hooks modeled on top-performing creatives or allow you to define a custom scene

• Builds a 12-20 second cinematic structure designed for retention and conversions.

• Keeps every frame on-brand - tone, visuals, USPs, and rules.

• Generates fast variations so you can test earlier and refresh sooner.

• Gives teams full human control without relying on editors, shoots, or heavy production cycles.
  

Early users, agencies, DTC brands, and enterprise teams are already using Shorts to scale testing velocity, cut costs, and maintain creative consistency across product lines.

For us, this launch brings Notch closer to its purpose:

To be the full-stack creative system for performance marketers - fast, consistent, brand-safe, and built for scale.

We’d love your thoughts, feedback, and support today.

Thanks for being here.

Perfect timing. I was looking for something like this. Just signed up and onboarding was on point.

I tried it out. It is a great way to save time while keeping campaigns on track. As someone who’s struggled with slow testing cycles, this really helps.

Andy from the Notch team here 👋🏻 Super excited to finally have this out in the wild! It's been incredible to see how far this has come internally from early prototypes to what it is now. The engineering team has been relentlessly making iterative improvements to work out kinks and get the most out of these models in a way that's easy for marketers to control and customize. So go make some cool stuff and let us know how it goes!

Finally a full-stack video creation platform that take URL and produces content!
Congrats on your launch! 🚀

Best of luck and much success!

Congrats on the launch! Love the focus on speed and practicality. What’s the first use case most users try?

Wow, this is an amazing product.

I've seen add campaign builders before but not as strong and is int as this one

You have hit it out of the park with this one