Content created by you or decided by AI, which one is higher quality?

While building a product, I’ve also been trying to run content on social media to bring in more traffic. I experimented with creating AI-generated characters and producing UGC-style videos around them.

During this process, I realized something interesting: there are hundreds of tools that can generate virtual characters and UGC-style videos. But what actually makes a video engaging isn’t the tool - it’s the authenticity of the person creating the content.

Overusing AI to produce meaningless videos or content that violates community standards is becoming harder to control and feels quite fragile as a strategy. Because of that, I’m always trying to think carefully about the type of content I create and how it might impact the audience.

For me, quality matters far more than quantity. Producing a lot of content without depth rarely creates any real emotional connection with users or customers.

AI will always be a tool. But creativity, authenticity, and emotional depth still come from the person behind the content.

What do you all think about this?
Now that AI makes it so easy to produce content, do you feel like the internet is becoming oversaturated?