People spend a lot of time preparing for a product launch, but after every campaign, they usually look back and think, "We could have done this better."
Not because they didn't prepare, but because there were things they simply didn't know beforehand.
From ChatGPT & Midjourney to AI feature in Notion, Bing of even Hubspot, generative AI a there, but do you use is daily to help you at work ? At Gryzzly we make a big use of chatgpt to help us in copywriting for landing page and for SEO keyword idea. Changed a lot of things for us, next step is to try plugins to analyse our customer datas and build recomendation for ICP analysis. Curious to read your thoughts on that and your tops and usage !
As a graphic designer, I look at products from two angles: how they look, and whether they make me understand why they exist before I lose patience.
A beautiful hero image catches attention. But that alone has never convinced me to stay.
Going through 50+ landing pages recently, I noticed a pattern in the ones that actually earned my trust:
The ones that worked answered "what does this do?" before I scrolled. Not with a tagline, but with a plain sentence a non-technical person could repeat. The value prop wasn't clever. It named a problem I already felt, not a feature I had to imagine needing. The next step didn't feel like a commitment. One page I almost left had a single button that said "See how it works", no email required. I stayed.
As a growth designer, I look at newsletters from two perspectives: how fast they prove their value, and whether they make me feel like I m giving away my inbox for nothing.
Getting an email address is relatively easy. The harder part is designing a sign-up experience that promises genuine value without feeling like a bait-and-switch.
Going through 40+ opt-in pages recently, a few things stood out to me:
Most pages use vague promises like "Join 10,000 readers." A high-performing page tells me exactly what I will learn in the first issue. The best opt-ins don't ask for a commitment upfront they offer a free sample issue or an archive link so I can test the waters first. Trust matters: the pages that kept me engaged showed a clear frequency (e.g., "One email every Tuesday") and a visible "unsubscribe anytime" button.
Hi Makers! This thread is dedicated to you if you are: (1) launching soon or recently launched (2) looking for beta users (3) asking for feedback on a landing page First, start by helping out another maker. You can check out their launch, give their product a review or share a comment on their launch post. Once you've helped someone else out, share your product link here and BE SPECIFIC about who your target audience is and how we can help.
Over the past one, 2, or even 3 decades, technological development has accelerated dramatically thanks to the digital revolution.
But some technologies generate a lot of hype and still don t seem to have reached mass adoption or shown enough long-term potential. For example, that s how I currently see wearable glasses.
On the other hand, technologies and concepts like the internet, social media, artificial intelligence, and perhaps even Bitcoin have already had a profound impact on society.
Hey, I'm Alex and I like writing English and TypeScript. I have founded a few companies (most recently Clearbit and Reflect), was an early engineer at Stripe, and I've also written a few O'Reilly books. I'll be answering questions on November 9th
I genuinely love listening to podcasts. It's one of the best ways I've found to stay on top of new trends, pick up strategies I wouldn't have discovered otherwise, and come across founders and operators I'd never stumble on through regular reading.
So I'm always on the lookout for new ones worth adding to the rotation.
