What do successful Product Hunt launches have in common?

Over the past few days, I’ve been trying to understand what helped the most successful launches stand out.

In general, here’s what I noticed they tend to share:

• Their Product Hunt page had at least 500 followers.

• The product was in overall good condition (I mean, already had some level of reputation, really good marketing).

• Many were hunted by well-established, well-known hunters on the platform.

• Every comment received a response.

• The visuals were strong – there was almost always a video or demo featured at the beginning of the carousel.

Our upcoming launch currently meets about 2 – 3 of these criteria. 😅

Still room for improvement.

Curious to hear your thoughts:

Have you noticed any other patterns that successful Product Hunt launches tend to have in common?