Launching Finlingo on Friday, but wanted to share what actually worked going from 0 to 6.2M AUM and 218 users in 50 days.
1. Alerts beat dashboards (3x higher engagement)
Users don't want more data to check. They want to know when something needs their attention. We shifted from "here's your finances" to "you're overspending, here's why" and saw 3x more daily engagement.
Finlingo is your own AI CFO that watches your money on autopilot. It securely connects to your bank, credit card, and investing accounts then tracks spending, income, transfers, and subscriptions in the background. It alerts you before things go wrong, like rising burn, hidden fees, or quiet spending creep.
When you want to go deeper, ask Finny by voice or chat, it explains your money and helps you make clear, data‑driven decisions with personalized insights for your situation. @YC application
