EcoSend 1.0 - Climate conscious email marketing platform

Huge congrats @jamesjgill and team! 🙌🏾 Certain that EcoSend will inspire founders across categories to integrate deep climate consciousness into their products. 🌳

@mrakashsharma Thank you so much for your unwavering support, Akash! Really means the world to read your comment here ❤️

@jamesjgill 💜 🙌🏾

@jamesjgill awesome work! so glad to be part of your journey :)

@claudia_guerreiro Ahhhh thank you so much Claudia! You have been absolutely instrumental in helping us create EcoSend. So excited for the future with you on board with us!

@nenskei Thanks so much Shira! Your support is hugely appreciated, and we are really excited to be embarking on this mission — our hope is that more software businesses will follow in our steps and do more to raise awareness and improve their operations. We can all do our bit!

@helloitsolly Olly if you didn't give us a suggestion for making the site better then I would think something has gone horribly wrong 😂 Thank you so much for this comment and suggestion — you are absolutely right. Lots more iteration to come, and our goal is to raise much more awareness on this topic. As people become aware they quite quickly want to move to taking some action!

@wilsonsquared Wilson, thank you so so much for this wonderful comment. It's really wonderful to have your support, and thank you for sharing how you feel about the whole topic. We're just getting started, and every single person talking more about this helps raise the awareness and ultimately make things a little better!

@salil_sethi Hi Salil, thanks so much for this very thoughtful comment! We utilise various techniques for estimating the carbon footprint of an email, and ultimately an entire email campaign. We actually have a carbon calculator for email that helps give an estimate of the carbon footprint of your campaigns: https://ecosend.io/carbon-calcul... Based on this, our first focus is to help reduce the carbon footprint — with the work we're doing on segmentation (to send to a smaller, but more relevant audience, and avoid sending to people who don't need to receive the message), and offering highly optimised templates to reduce the size of each email being sent (which cuts down on bandwidth and storage). We will be investing a portion of our profits into carbon removal, and finally, we do carbon offsetting to offset what is largely out of our control (e.g. the energy used when people receive the email) — we offset more than we need to make up for any uncertainty comfortably, and we work with a few partners, including Tree Nation to help with this piece. Hope that helps explain things! If you have suggestions or thoughts for how we can do more or better here, than I am very keen to hear them!

@rafael_gepuela Thank you Rafael!

@jamesjgill wishing your team great success.!

@tristan_gillen Thank you so much Tristan, this is high praise indeed coming from the marketing automation pro!

@katieb123 Ahhh Katie, thank you so much for stopping by to say this! Wouldn't be what we are today without your stellar work! Really appreciate all your support!

@theresechua Thank you so much Therese! Really appreciate you stopping by and giving us your support!

@russellvaughan1 💪🚀 Dream team! Russell you've been a phenomenal force in getting us to this stage!